
Managing Director - Proximity BBDO Paris
Paris Area, France

Managing Director - Proximity BBDO Paris
Paris Area, France
Over 10 years of experience in makerting consulting and business development.
After practising legal consulting, Reza moved toward the newly born Internet marketing field in 1994. He founded Net-Concept the following year, pioneering web consultancy in France.
In 1998 he joined Framfab, pan-European leader in Internet branding and consulting, and became CEO for France in 2000.
Next was Wcube, where in 2003 he handled international brands and business development.
Reza joined Proximity BBDO Paris in January 2005 as Director of consulting and business development.
Enthusiastic about the impact of interactive media in the consumer-brand relationship, he is the author of several white papers ranging from "User Experience for Interactive Devices" to "Luxury Brands in Digital Marketing."
Reza holds degrees in Corporate Law from the University of Paris 2 Panthéon Assas, and Business Development and Marketing from ESSEC Business School.
Track record in helping leading organizations to market and deliver bottom-line results for CRM / eCommerce / Interactive solutions.
For integrated marketing projects involving innovation & brands, or discussing about those fields ONLY contact me directly via email at: rezagm[at]gmail.com
Reza GHAEM-MAGHAMI
(Privately Held; 201-500 employees; BBDO; Marketing and Advertising industry)
May 2007 — Present (1 year 3 months)
(Public Company; 1001-5000 employees; ProximityLab.com; Marketing and Advertising industry)
January 2005 — Present (3 years 7 months)
The Lab and this blog are a BBDO and Proximity joint venture. The Lab is a virtual environment which brings together people from both agency networks as well as experts from a wide range of complimentary fields.
The www.proximitylab.com blog is the interface to the Lab - a means to engage in dialogue, share views, debate ideas and comment on articles. It is also a place to share research or to test innovative approaches to advertising and marketing communication. A safe house for exploring the challenges new technologies bring.
Visit www.proximitylab.com to join our LinkedIn Group or copy this link into your browser:
https://www.linkedin.com/e/gis/1422/23B39D6A2D80/
(Public Company; 501-1000 employees; BBDO; Marketing and Advertising industry)
January 2006 — May 2007 (1 year 5 months)
(Public Company; 501-1000 employees; BBDO; Marketing and Advertising industry)
January 2005 — December 2005 (1 year)
(Privately Held; 11-50 employees; Marketing and Advertising industry)
February 2003 — January 2005 (2 years)
Successfully repositioned Wcube as the leading digital marketing agency for luxury brands as Chanel, Christian Dior, Clarins, YSL, Azzaro, French Comitees for Cosmetics & Perfums Brands
With fast ROI client acquisition / loyalty programs & deep industry knowledge.
Author of Luxury & digital marketing white paper released in jan. 2005.
(Public Company; 501-1000 employees; FRAM.ST; Internet industry)
June 2000 — February 2003 (2 years 9 months)
P&L & sales responsible for internet consulting Framfabs French subsidiary with focus on restructuring operations & pan-European client acquisition (3M, AXA, Bel Group, McDonalds, Ondeo, TMP Hudson, Unilever, Sony, Wanadoo & Wella).
(Public Company; 201-500 employees; FRAM.ST; Internet industry)
January 1998 — June 2000 (2 years 6 months)
(Privately Held; 1-10 employees; Internet industry)
April 1995 — January 1998 (2 years 10 months)
Founded NetConcept as one the first interactive agency in France with focus on creativity & branding for FMCG brands.
Marketing & business development 2003 — 2004
Corporate Law & Political Science 1989 — 1995
Advanced brand management
Advanced management program
Golf, History, Digital medias, Litterature, Psychology, Blogging, Advertising, Branding, Direct Marketing, Online Marketing, Business Process, Change Management, Strategy Consulting, Brand Planning, Strategic planning, Interface Design and Usability, Web Design and Development, Audio, Video, Multimedia Production, Graphic Design, High-Tech Marketing, Wifi, Mobile, 3G, Software, Wimax, Triple Play, Peer-to-Peer, RFID, Home Networking, Digital Media, MVNOs...
ProximityLab.com
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