
senior interactive professional
São Paulo Area, Brazil

senior interactive professional
São Paulo Area, Brazil
My goal is to foster innovation by designing and managing collaborative efforts that will bring businesses to a new level.
I'm experienced as a project leader in digital projects: collaboration, online communities, social media, e-commerce, CRM and also as a reference in usability, user experience and user engagement.
My level of influence in social media, according to klout.com, is high:
"renedepaula is a Celebrity
You can't get any more influential than this. People hang on your every word, and share your content like no other. You're probably famous in real life and your fans simply can't get enough." http://klout.com/renedepaula
I have a mixed background, including over 14 years of experience in internet besides Production Engineering, Communication Arts, Customer Relationship Management, Direct Marketing.
I am fluent in 5 languages (portuguese, english, german, french, spanish)
I'm also experienced in multimedia, video, photography, copywriting, TV production and editing
innovation, collaboration, user experience, e-commerce, e-business, cross-cultural projects, regional projects, latin america, usability, user experience, CRM, community management, social media, online-offline integration, marketing, branding, user participation, user-generated content.
(Public Company; MSFT; Computer Software industry)
September 2007 — August 2010 (3 years )
(Public Company; MSFT; Computer Software industry)
September 2007 — August 2010 (3 years )
(Internet industry)
June 2001 — October 2008 (7 years 5 months)
Radinho de Pilha was an online community with over 1400 members focused on technology and its impact in business, culture and daily life.
(Public Company; 10,001 or more employees; YHOO; Internet industry)
August 2006 — March 2007 (8 months)
(Public Company; Internet industry)
2005 — 2007 (2 years )
(Public Company; 10,001 or more employees; YHOO; Internet industry)
September 2005 — August 2006 (1 year )
(Public Company; Internet industry)
2005 — 2005 (less than a year)
(Public Company; 10,001 or more employees; Marketing and Advertising industry)
May 2005 — August 2005 (4 months)
(Public Company; 10,001 or more employees; Internet industry)
January 2004 — April 2005 (1 year 4 months)
(Privately Held; 1-10 employees; Internet industry)
October 2002 — March 2003 (6 months)
my role in 10minutos was to design, develop and implement interactive projects that involved e-commerce, CRM and e-learning as well.
(Public Company; Internet industry)
2002 — 2002 (less than a year)
(Internet industry)
2000 — 2001 (1 year )
(Internet industry)
1996 — 1998 (2 years )
(Internet industry)
1996 — 1996 (less than a year)
(Public Company; Internet industry)
1995 — 1996 (1 year )
graduated , Escola de Comunicações e Artes - Radio and Television , 1989 — 1996
not graduated , Escola Politécnica - Production Engineering , 1983 — 1989
user-generated content, social tools, literature, photography, visual arts, music
creator and moderator of Radinho de Pilha, a social network of over 1000 interactive professionals
Grand Prix - ABOUT 1998 award (for AlmapBBDO's website)
IBEST - Design 1999 (for J. R. Duran's website)