
Co-Founder at Roger srl - Direct Marketing and Direct Response
Milan Area, Italy

Co-Founder at Roger srl - Direct Marketing and Direct Response
Milan Area, Italy
My experiences into publishing world and I.T. environments, drove me to establish the company Roger srl (1998) together with Daniela Rossi.
Today our company has reached an efficient knowledge into planning, forging and shaping direct marketing campaigns, especially when words matter most, than we can really make the difference.
More than 5 million people read every month our messages.
Obviously we are talking about the Italian market, where we are working with brands that have mastered how to handle the direct marketing skill.
In these 9 years, we have built a team that works perfectly close to our clients in order to fulfil the assigned commitments.
Besides, thanks to my previous experience into IT market and into the computer science publishing, we have the necessary skill to face the new age of communication.
Recently we acquired a good experience into new frontiers of DM: digital colour printing with variable images, and full colour printing in transactional environments (transpromo).
Of course we can not overlook our skill into Italian writing and direct marketing communication.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
March 1998 — Present (11 years 10 months)
Roger Srl, a company founded by Daniela Rossi and Renato Gelforte in 1998, is devoted to direct marketing and response marketing environments.
R.G. manage and supervise all the activities related to web development, DEM projects and media communication production.
MilanIn & Viadeo, Plaxo connection