Rene Yuan

Current

• Strategy consultant at Agenda in taiwan / WPP

Past

• Senior Innovative service planner at Cyworld
• Website Producer at RealMa.com - Real media service in Taiwan
• Web service designer at Chinese Christian Relief Association

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Education

• Chinese Culture University in Taiwan

Connections

10 connections

Industry

Architecture & Planning

Rene Yuan’s Summary

Experiences on website construction :
--Taiwan High Speed Rail Company - THSRC website 2008
--Standard Chartered Bank(TW) - Standard Chartered Bank(TW) website 2008
--Fetnet - i-Pay Mobility shopping mall website 2008
--CapitalFund investment website 2007-2008
--Cyworld community service website 2006-2007
--Real Media service website 2005-2006
--GOGOROCK music inc. website 2004
--Oursweb.net Website(for christian) 2001-2003

Rene Yuan’s Specialties:

Internet Strategy、Website Analysis、Marketing Competitor Analysis 、Information Architecture、User Experience Planning、User Interface Planning & Prototype design.

Other skill: Office, Photoshop, Visio, Project, Axure RP, Dreamweaver, HTML, CSS

Rene Yuan’s Experience

• Strategy consultant

  Agenda in taiwan / WPP

  (Privately Held; 11-50 employees; Computer Software industry)

  December 2007 — Present (2 years 1 month)

  :::Company introduction:::
  "Agenda" is a partner of WPP/Wunderman Global Network. This company founded in 1996 as an Internet technology & creative e-consulting firm focusing in Asia. And this company is also the largest & most geographical reached Asia interactive agency.
  ‧ 306 staff across 6 offices in 4 countries (over 100 staffs in Taiwan)
  ‧ Core skills – e-marketing strategy, creative, online media, analytics, technologies
  ‧ Launched over 650+ corporate & consumer websites – most in Asia; over 86 interactive awards
  ‧ Complete end-to-end internet service capabilities in MCT (Marketing, Creative, Technology).
  
  Strategy Consultant in Creative division
  :::Responsibilities:::
  ---Website development project planning & management
  ---Information architecture strategy planning
  ---Competitors , products , market analysis & research
  ---Web service & flow model planning
  ---Website UI layout prototype designing
  ---Propose internet service solutions to enterprise
  .

• Senior Innovative service planner

  Cyworld

  (Privately Held; 11-50 employees; Internet industry)

  November 2006 — October 2007 (1 year )

  :::Company introduction:::
  South Korea’s most popular social networking site. Founded in 1999, Cyworld was bought in 2003 by SK Telecom, Korea’s primary provider of mobile telecommunications. Since then Cyworld has experienced rapid growth, becoming a social networking phenomenon in South Korea.The company has expanded its social networking site to other countries including China, Taiwan, Japan, and US.
  
  Senior lead service planner in Innovative service division
  :::Responsibilities:::
  ---SNS concept research & analysis
  ---User experience research
  ---PV, UV, LV statistical analysis
  ---Web service & flow model planning
  ---Draw UI storyboard & flow model
  ---Propose community service solutions
  ---Asia community service research
  ---Participated in Cyworld community service conference in Seoul

• Website Producer

  RealMa.com - Real media service in Taiwan

  (Broadcast Media industry)

  January 2005 — April 2006 (1 year 4 months)

  :::Company introduction:::
  RealNetworks, Inc. is a global leader in online media delivery. Their products cover all steps of the streaming media delivery process from creation to playback. Real SuperPass is an internet subscription service offering access to premium subscription-only content, including sports and news, software (RealPlayer Plus), music, games, and entertainment.
  
  Web service manager in Media production division
  :::Responsibilities:::
  ---Streaming media service research & analysis
  ---Lead editors to manage all the media channels
  ---Proposed the media service solutions to supervisors
  ---PV, UV, LV statistical analysis
  ---Coordinated with external clients, ex CP, SP, Partners
  ---Coordinated with internal divisions, ex, Marketing, IT, 3G service
  ---Web service & campaign planning & projects management
  ---3G media channel development
  ---Define the function specification & flow model
  ---Define the SOP for internal work flow

• Web service designer

  Chinese Christian Relief Association

  (Religious Institutions industry)

  October 2000 — March 2004 (3 years 6 months)

  :::Company introduction:::
  The establishment of CCRA (Chinese Christian Relief Association) originates as early 1998, just before the time where Taiwan had to face several disasters within a few months only. The two airplane crashes, with many beloved unexpectedly dying, and later the 921 earthquake disaster, with more than 2.400 dying and 11 thousand wounded (with many of them at the same time loosing their home), not only justified the foundation of CCRA, but made it an important tool to channel helpers, funds and help to the real needy people.
  
  Website designer in Technical division
  :::Responsibilities:::
  ---Participated in website development project (Oursweb.net)
  ---Web service & campaign planning & designing
  ---Contents & resources collection & analysis
  ---Coordinated with external SP, Partners
  ---Participated in holding a technical conference

Rene Yuan’s Education

• Chinese Culture University in Taiwan

  Bachelor , Chinese Culture , 1996 — 2000

Additional Information

Rene Yuan’s Groups:

•    WPP Alumni

Rene Yuan’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch