Interactive Strategist, Digital Marketing & Mobile
Montreal, Canada Area
- Current
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- Director of Strategy, Digital Marketing & Mobile Consulting at Inpix
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Rebecca Coggan’s Summary
Rebecca Coggan is an accomplished strategist with a strong and diverse new-media background. In addition to her Bachelor of Fine Arts in Cinema, Rebecca undertook minors in psychology and semiotics. She has a certificate in relational marketing and has also completed extensive training in business development, entrepreneurship, and sales techniques. For the last 15 years, Rebecca has worked in communication arts and has had a life-long passion for interactive new-media. She has also developed a specific expertise in the field of mobile marketing.
Rebecca has worked at traditional agencies (Ogilvy, BBDO) and has consulted for the majority of interactive agencies in Montreal for local, national and international clients. She has also worked for music television station Musiqueplus and for international game producer Ubisoft / Gameloft.
Rebecca is fueled by delivering results and constantly strives to out-do herself. The bigger the better. She has delivered outstanding results for clients such as: Best Buy, Bluetracks, Cassis (a division of Reitman’s), CellFish, CityRealty NYC, Educ’Alcool, Fido, Future Shop, Girlports Travel, Naya, Novem Productions, Via Rail, Vrak.tv.
Rebecca's experience in interactive and online media has won awards and has been recognized by various organizations. She has also participated as a jury member and jury president for known interactive award contests.
To learn more about the work she does and her recent successes, please visit: www.exaltcreativity.com
Rebecca Coggan’s Specialties:
• Web products and brands, online video, web TV, and augmented reality
• Mobile features, strategy, mobile browsing, and mobiles as remote controls
• Social media, social networking and user generated content
• Interactive, new-media, email, viral, & word-of-mouth marketing
• In-game ads, advergaming, blogs, etc.
• Distinct international young and urban cultural markets
• Trends and influences in art, design, music, film & fashion
Additional Information
Rebecca Coggan’s Websites:
Rebecca Coggan’s Groups:
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Women 2.0 -
Mobile Marketing Association -
Interaction Design Association -
eMarketing Association Network -
Interactive Advertising Bureau of Canada -
Online Advertising Professionals -
IMM 2.0 - Intelligent Mobile Marketing (+10000 members) Join now! -
INTERACTIVE GROUP -
FWA -
TED: Ideas Worth Spreading -
nextMEDIA -
Society of Digital Agencies
Rebecca Coggan’s Honors:
2009
• Oct: Pocheville wins a prize (Flèches 2009) from Quebec's Relationship Marketing Association.
• Oct: Pocheville wins Outstanding Achievement Award from the Interactive Media Council.
• Sep: Pocheville wins Outstanding Website Award from the Web Marketing Association.
• May: Jury president for the 2009 Gemini Awards, new media category.
• Apr: Lacache.tv awarded "Official Honoree" by the Webby Awards.
• Mar: Quoted in Marketing Sherpa's "Marketing Wisdom for 2009".
2008
• Dec 4: Lacache.tv wins a Bommerang Prize, in the category games and entertainment. The Bommerang is Quebec's most prestigious digital marketing awards contest.
• Jun 2: Jury member for the 2008 Gemini Awards, new media category.
• Mar 24: Grand Prize Winner of K@feteria's freelancers in new media contest for work on Girlports.com.
2007
• Oct 4-5: Jury member for Boomerang 2007, Quebec's most prestigious digital marketing awards.
