Sales & Marketing Manager in the FMCG Space
India
Sales & Marketing Manager in the FMCG Space
India
Responsible for Sales Management & Distribution of the Beverage portfolio of PepsiCo Inc, in North Chennai. Customers range from Traditional Trade to Institutions and from SEC A to SEC D. Reporting into the Vice President, Market Ops. Key deliverables include :- Volume Growth, Distribution stability & expansion, increase in Market Share, new product launches, asset management and increasing productivity of frontline. DRs include 6 customer executives and one assistant manager who faciliate territory deliverables.
(Public Company; PEP; Consumer Goods industry)
July 2008 — Present (1 year 5 months)
- Market Insights & Development
- Distributor Handling
- Channel Development
- People's Management
- Target Setting & Achievement
- Enforcing Systems
(Privately Held; 5001-10,000 employees; Food & Beverages industry)
November 2004 — March 2006 (1 year 5 months)
Worked in the Agri & Exports Department of Pepsi Foods Pvt. Ltd. Handled the back-end of exports to South East Asia. In addition, was involved in the project on Citrus Farming. Member of the core group to set up the Contract Farming for Tropicana Orange in India (Punjab) and also for setting up of the Multi Fruit Juice Processing Plant in Hoshiarpur, in association with the Punjab Govt.
(Public Company; 501-1000 employees; Public Relations and Communications industry)
July 2003 — October 2004 (1 year 4 months)
Part of the Associations Council at the CII Headquarters. Was member of the core group handling all events, reasearch and public relations of Pharmaceuticals and Life Sciences Desk of the council.
2006 — 2007
B.A , Economics , 2000 — 2003
1996 — 2000
Keen interest in Marketing: Reading and Observing trends, Dancing