
Branding & Communication Strategy; Blogs & Social Media Strategy
India

Branding & Communication Strategy; Blogs & Social Media Strategy
India
I have 14 years of media & communication experience and has helped brands and corporates manage & enhance their reputation by building effective strategy and messaging. I have worked with some of the best media, entertainment and communication companies in India, managing some prominent global brands.
Our new offering - www.pitchh.com - a business utility - a high impact, global platform that lets brands & organizations connect with the right communication and marketing partners, across streams - advertising, public relations, marketing, below the line, allied service and more.
Our offerings @ Blogworks
Blog Social Media Strategy
Blog & Social Media Marketing
Turnkey Solutions: Strategy; design, management, outreach and analysis.
Blog & Social Media Workshops:Focused one-day workshops
Our offerings @ Scenario Communication Partners
Brand Positioning & Identity
Corporate Reputation Programmes
Brand Reputation Programmes
Customer Service Training.
Writing Assignments.
I have taught public relations, written for publications, moderated talks and spoken at sessions and enjoy these interactions most. Write to me at rajesh.lalwani@blogworks.in
Blog & Social Media Strategy; Corporate and Brand Reputation; Branding; Creative Marketing
(Public Relations and Communications industry)
July 2006 — Present (2 years 4 months)
Our offering @ Pitchh.com
Pitchh is a business utility - a high impact, global platform that lets brands & organizations connect with the right communication and marketing partners, across streams of advertising, public relations, marketing, below the line, allied service and more.
Our offerings @ Blogworks
Blog Social Media Strategy: We have invested in a strategic approach, enshrined in our methodology – measurable value.
Blog & Social Media Marketing: Let's help you leverage this neo-environment best through transparent conversations.
Turnkey Solutions: Strategy; design, management, outreach and analysis - we take care of ALL.
Our offerings @ Scenario Consulting
Brand Positioning & Identity: Simple but differentiated and powerful.
Corporate Reputation Programmes.
Brand Reputation Programmes.
Content Development
Write to me at rajesh.lalwani@blogworks.in
(Public Company; Public Relations and Communications industry)
January 2005 — June 2006 (1 year 6 months)
Part of the Leadership Team for the most trusted public relations firm in the country.
Headed the Technology & Telecom Practice from the Delhi office, leading approx. 8-10 relationships at any given point.
Responsible to P&L/ growth of the SBU.
http://genesisbm.in
(Privately Held; 51-200 employees; Public Relations and Communications industry)
January 2004 — December 2004 (1 year)
Headed the Delhi office. Profitable branch within 6 months of joining firm.
Managed clients such as JobsAhead.com; Indian Navy; Royal Caribbean; HRH Group of Hotels; JourneyMart.com; Pantaloons, amongst others.
http://brand-comm.com
(Sole Proprietorship; 1-10 employees; Public Relations and Communications industry)
April 2002 — December 2003 (1 year 9 months)
Partners in communication for a variety of clients, handling a variety of activities... from communication advice to theatre festivals & graphic design work.
Though Scenario was really launched to attempt introducing merchandise ideas in Hindi cinema, which didn't materialise at that time.
(Privately Held; 501-1000 employees; Entertainment industry)
November 1999 — February 2002 (2 years 4 months)
Set up the communication function for the organisation. An array of marketing, communication activities for the entire group, which include a range of hospitality and entertainment projects.
http://oldworldhospitality.com ; http://habitatworld.com
(Public Company; 11-50 employees; Marketing and Advertising industry)
June 1998 — November 1999 (1 year 6 months)
A variety of roles, from events and public relations strategy to corporate communication functions for group companies.
(Privately Held; 51-200 employees; Publishing industry)
September 1996 — September 1997 (1 year 1 month)
Headed Domestic and In-flight categories from Delhi office for the largest media representation and contract publishing firm in India.
http://media-scope.com/
(Public Company; 51-200 employees; Publishing industry)
January 1996 — September 1996 (9 months)
(Public Company; 1001-5000 employees; Publishing industry)
July 1994 — November 1995 (1 year 5 months)
1987 — 1990
Horses; polo;movies; nature; reiki; yoga - holistic healing;
ficci