
Sr Program Manager / Marketing Demand Generation Business Solution Subject Matter Expert
Greater Denver Area

Sr Program Manager / Marketing Demand Generation Business Solution Subject Matter Expert
Greater Denver Area
High energy, bilingual and accomplished business professional in program management and product marketing, with solid experience leading daily operations in fast-paced computer network, data storage, software solutions, information technology, and manufacturing equipment industry. Proven ability to manage Go-To-Market and Grow-Revenue initiative programs, product and service offering launch and lifecycle management process, system integration and revenue/productivity improvement programs. Experience in identifying market trend and customer needs, creating strategies and actionable programs. Effective on building alliances, collaborating, and communicating with worldwide cross-functional stakeholders and organizations with particular skills and proven track record in managing multiple projects simultaneously from concept to completion. Extensive training and practice in Six Sigma methodology, project management fundamentals and Oracle ERP applications implementation and testing, MBA and high aptitude and ability to understand implications to customer needs and sales/service revenue risk and gain upon implementing technological solutions.
Bilingual (Fluent in Mandarin Chinese)
Six Sigma high impact initiative & productivity improvement program and project
Productivity improvement initiative program
Productivity & cost analysis for identifying improvment opportunity
Product lifecycle management program
Process and tools deployment & IT system integration program and project
Contract management
Offshore outsource program and project
Online marketing campaign measurement and metrics program
(Public Company; 10,001 or more employees; SUNW; Computer Hardware industry)
May 2007 — Present (2 years 3 months)
Tackle and manage the largest in scope and most complex in structure Oracle 11i integrated business intelligent solutions cross-functional implementation team from building requirements, training testers, completing business validation tests, assessing business impact and changes to aligning it to ensure business readiness.
(Self-Employed; 1-10 employees; Furniture industry)
January 2007 — April 2007 (4 months)
Co-owner/partner self-employed to run marketing strategy and operations for privately owned small business of high quality custom built fine wood products.
Lead the development and implementation of marketing strategies and plans to meet gross sales and profit targets.
Oversee marketing initiatives: product requirements, position, segmentation, pricing, channel development, and communications.
Drive demand and sales.
(Public Company; 10,001 or more employees; SUNW; Computer Networking industry)
December 2005 — December 2006 (1 year 1 month)
Promoted to lead various high impact revenue generation, cost reduction, and international regulatory compliance programs.
Implemented Six Sigma methodology and improved service base revenue generation and IP protection process and service parts inventory management – Results: Won back $6.9M and installed IP protection process and tools prevented further loss and saved $4M in service parts expense in 2005.
Proven ability to lead, manage and collaborate with cross-functional and diverse virtual teams worldwide. Successfully managed interoperateability beta test projects for OEM products/software/solutions and delivered Restriction of Hazardous Substance Service Delivery Requirement Compliance Project on time.
Persistent and able to achieve success to attach remote diagnostic support devices to product launch and solved an age-old problem, enabled channel expansion strategy and tactic plan to be implemented.
(Computer Networking industry)
2002 — 2006 (4 years)
(Public Company; 5001-10,000 employees; STK; Information Technology and Services industry)
June 2005 — November 2005 (6 months)
Recruited to help to implement and manage various cost reduction, productivity improvement, information technology initiative and high performance service and product delivery enablement programs.
Ability to identify key risk and process problems contributed to Sev 0’s in Latin America and Asia Pacific. Recommended corrective actions to senior management resulted in 15% improvement on customer satisfaction score.
Proven ability with success to manage offshore marketing program and project delivery, saved the company 70% manpower related cost.
(Public Company; 5001-10,000 employees; STK; Computer Networking industry)
September 2002 — May 2005 (2 years 9 months)
Responsible for new service product offering support strategies worldwide.
Oversaw multiple tasks with varying priorities.
Proven success to work and communicate well with many organizations and cross-functional teams within the company to ensure smooth operations.
Ability to identify areas of improvements and facilitate the timely completion of phased deliverables at each product review gate throughout the launch process and product lifecycle management.
Understood issues with ability to identify solutions to ensure success of managed product and service lines throughout the lifecycle.
Facilitated several conflict resolution sessions between operation and functional groups resulted in better collaboration and on time launch.
Persistent and able to achieve success to attach remote diagnostic support devices to product launch and solved age-old problem, enabled channel expansion strategy and tactic plan to be implemented.
(Public Company; 5001-10,000 employees; STK; Information Technology and Services industry)
January 2002 — August 2002 (8 months)
Able to communicate, motivate, and inspire both large and small groups of testing engineers, software engineers, field service engineers, finance, field sales, and supply chain managers in common vision and purpose. Achieved success of remote support diagnostics pre-install, configuration, and post-install delivery.
Proven ability with success to manage offshore program and project delivery, saved the company 70% manpower related cost.
(Public Company; 10,001 or more employees; XRX; Information Technology and Services industry)
February 1999 — January 2002 (3 years)
Promoted to lead campaign effectiveness measurement assignment and program, develop strategy, and conduct competitive analysis.
Recognized pioneer in new media marketing campaign effectiveness measurement and metrics. Oversaw online campaign performance measurement and search engine optimization program.
Able to define campaign measurement strategy and metrics for product line introduction. Recommended optimization strategy.
Expert in creating predictive models, visitor pattern tracking, target list segmentation. Successfully launched the campaign and generated 1,500 sales leads in 90 days.
Key team player in developing online marketing plans to meet sales and profit targets, including marketing program recommendations, budgeting, unit forecasting, and program ROI analysis.
Able to conduct focus group and customer requirements gathering sessions, to identify customer needs, analyze data and make recommendations to form online marketing strategy.
(Public Company; 10,001 or more employees; XRX; Information Technology and Services industry)
August 1996 — January 1999 (2 years 6 months)
Recruited to manage marketing communications vendor contract and procurement programs to support corporate and field marketing initiatives. Responsibilities included:
Served as team member of supply chain management team and numerous task forces; led cost baseline analysis and definition phase that contributed a SAG reduction of $1B in next 5 years.
Led vendor baseline analysis, recommended vendor consolidation strategy that contributed to 25% cost reduction.
Created customer-driven contract renewal proposals. Negotiated a win-win contract with Ad agencies – Results: Achieved 15% rate reduction for a 3-year contract.
(Privately Held; 501-1000 employees; Mechanical or Industrial Engineering industry)
July 1994 — July 1996 (2 years 1 month)
Recruited to lead marketing research, strategy development, provide sales support, and manage marketing event programs for HIX Corporation, a $20M printing equipment manufacturer.
Dedicated extensive time and energy to improving communications with more than 30 channel-distributors worldwide. Assumed full responsibility for scheduling, performance reviews. Improved sales cycle by 15%.
Successfully implemented nationwide branding campaign through conferences and trade show events. Generated 500 sales leads per event.
Led market research, campaign strategy implementation, and strategy development. Contributed to an increase of 20% sales revenue in 1995.
Oversaw development and design of trade magazine ads, marketing brochures. Increase demand by 10%.
MBA , Marketing , 1992 — 1994
Deans Scholastic Honors, Spring 1992
BA , Communications , 1988 — 1991
Award for Senior Academic Outstanding in Public Relations and Internship
Scholarship recipient of Kansas State and Henan Province Exchanging Excellence
AA , Mechanical Engineering , 1985 — 1987
Strategic planning and implementation, Six Sigma process improvement, digital photography, Toastmasters Club, big sports fan, love movies and music, an avid golfer (USGA Index 10), gourmet cooking, skiing, history, playing harmonicas
Project Management Institute
Toastmasters Club for Public Speaking
Outstanding Business Results Award by Xerox 1998
Outstanding Customer Support Award by Xerox 1998