
Social Media Strategist, Evangelist and Manager
Greater St. Louis Area

Social Media Strategist, Evangelist and Manager
Greater St. Louis Area
I am passionate about Social Media. I am a blogger, podcaster, social networking advocate, an avid online participant, and conference speaker. I am also the managing director of Social Media Club in St. Louis. My personal online activity and my professional work with large scale clients enables me to provide insightful and detailed strategies.
Role:
I formulate strategies, develop creative social media concepts and messages, and help them expand their brand online. I provide internal and external Web 2.0 training, and teach the stakeholders how to obtain tangible results.
Clients:
I work with companies of different sizes, especially Fortune 500 corporations.
Social Media Marketing
SMM
Search Engine Marketing
Interactive Marketing
Blogging
Podcasting
Social Networking Strategy
Internet Marketing
Digital Marketing
Writing
Social Media Training
(Marketing and Advertising industry)
October 2007 — Present (2 years 2 months)
Develop and consult on social media strategies that best suit clients' business objectives. Effectively leverage online marketing campaigns for Fortune 500 companies. Additional responsibilities include project management, client and vendor relations, writing, content development, training, online community outreach, monitoring, analysis, and internal and external evangelism.
(Privately Held; 11-50 employees; Public Relations and Communications industry)
February 2006 — August 2007 (1 year 7 months)
My responsibilities included performing daily account activities and services for clients, writing and editing communication pieces, leveraging online opportunities, developing marketing strategies and proposals, conducting local and national media relations, online marketing, planning and executing public relations programs to support marketing objectives, and conducting research.
(Public Relations and Communications industry)
August 2005 — January 2006 (6 months)
As the only public relations intern on the five-person public relations team, my responsibilities included writing, editing and distributing communications materials, researching prospective clients, creating new business presentations, corresponding with various national and local media organizations, developing comprehensive media lists, and maintaining records of media coverage.
(Events Services industry)
July 2004 — May 2005 (11 months)
As graduate assistant, I coordinated cultural, recreational and social programs to promote understanding of various cultures around the world. I also assisted in planning and implementing a thorough orientation program for new international students. Additionally, I was invited by Webster University, Lindenwood University, Webster/Kirkwood Shepard’s Center and various other women’s community groups to speak about current international affairs.
(Events Services industry)
September 1999 — August 2003 (4 years )
Programmed, marketed and produced entertainment events for a campus of 24,000 students and managed an annual budget of $23,000.
(Public Company; Broadcast Media industry)
May 1998 — August 1998 (4 months)
Joined Reuters’ most active bureau in the Middle East for a month of intensive training for interviewing, story writing, and translating.
(Writing and Editing industry)
1995 — 1997 (2 years )
Conducted interviews, wrote and edited news targeted to entice, educate and entertain the teenage audience.
Master's degree , Media Communications , 2004 — 2005
I graduated with honors in my master's program with a 3.95 GPA. My thesis focused on the images of Arabs in Western news media.
B.A. , Political Science , 1999 — 2003
Online media, writing, event planning, shopping for shoes, learning new skills and languages, traveling, camping and hiking, attending concerts and theater performances, reading, arts and crafts, and roughhousing with my dogs.
SMX Social Media
Social Media Club