
President / Creative Director, Pure Energy Advertising
Greater Detroit Area

President / Creative Director, Pure Energy Advertising
Greater Detroit Area
An advertising, marketing & sales professional with a broad range of experience from launching new divisions and rebranding exciting products to managing a sales force and developing effective ad campaigns. I am particularly interested in working with mid-size companies who realize they need to partner with an advertising agency to achieve their next level of growth.
Branding, Campaign Development, Short Films, Media Buying and Planning, Search Engine Marketing, Social Media Marketing
(Marketing and Advertising industry)
November 2003 — Present (6 years 1 month)
Pure Energy Advertising is a full service firm offering both marketing and advertising services.
• Branding
• Search Engine Marketing
• Social Media Marketing
• Media Buying & Planning
• Broadcast Production (TV & Radio)
• Print Production
• Interactive (Web / New Media)
• Campaign Development
• Collateral Materials (concept to production)
• Direct Marketing (Email & Direct Mail Campaigns)
• Graphic Design
• 2D/3D Animation
(Public Safety industry)
May 2001 — Present (8 years 7 months)
“The Dark Side of the Web” Seminar was developed to educate parents on Internet dangers. Its goal is to equip parents with tools & information that will help them protect their families. Go to www.StopTheDarkSide.com for more information.
(Privately Held; 1-10 employees; Computer Networking industry)
January 2001 — October 2003 (2 years 10 months)
•Launched the computer networking division of the company
•Developed and implemented the sales and marketing plan for the division
•Directed sales team and managed vendor relationships with AT&T, Cisco, Adtran, Citrix, AltiGen, ReefEdge and AirWave
•Grew the divisions sales from $0 to $5.5 million in less than 2 years
(Privately Held; 51-200 employees; Staffing and Recruiting industry)
December 1999 — January 2001 (1 year 2 months)
•Directed sales and marketing for two new business units and one existing business unit.
•Consulted with corporate management team to set future direction of the company
•Grew new divisions sales revenues for $0 to over $1.4 Million in less than a year
(Privately Held; 51-200 employees; Information Technology and Services industry)
1992 — 1999 (7 years )
Design 2006 — 2006
B.S. , Marketing , 1987 — 1991
313 Digital, Corporate Edge, SUSCC, Kensington Community Church - Drama Team
Pure Energy Advertising Awards:
Awards are nice but doing a great job for our clients is our #1 priority. Here are some of the awards we have won:
Silver Microphone Award
“Best Use of Humor”
Radio Spot
Title: “Dumb”
MarCom Creative Award
3D Animation
Title: “Liquid Nanotechnology”
MarCom Creative Award
Website Design
Title: “DynaBlue”
Silver Microphone Award
Radio Spot
Title: “Hummer Summer Clearance”
MarCom Creative Award
TV Spot
Title: “Dumb”