Ken Pulverman

Senior Director, CRM Product Marketing - On Demand & On Premise at Oracle

San Francisco Bay Area

Current
  • Senior Director, CRM Product Marketing - On Demand & On Premise at Oracle
Past
  • Director, Next Generation Process Technologies at Siebel Systems
  • Product Line Manager, Product Strategy and Planning at Siebel Systems
  • Product Line Manager, Business Process Solutions at Siebel Systems
  • Senior Product Manager, Integration Technologies at Siebel Systems
  • Alliance Manager, Financial Services, Insurance, and Travel & Transportation at Siebel Systems
  • Summer Associate at Diamond Technology Partners
  • Summer Associate at Diamond Cluster
  • Senior Project Manager, Business Process Redesign at Stanford University
  • Development Manager, Process Management Systems at DHL Worldwide Express
  • Project Manager, ISO 9000; Procedures & Documentation Manager at TNT Express Worldwide
Education
  • University of Michigan - Stephen M. Ross School of Business
  • Unversity of California, Davis
Connections
500+ connections
Industry
Computer Software
Websites

Ken Pulverman’s Summary

CAREER SUMMARY: Proven leader of people, projects, and products. Career oriented self-starter. Outside-the-box marketer adept at capturing the unique value of technology oriented solutions. Decisive, quick study. Skilled people motivator and manager. Results catalyst. Thrive on hands-on execution as well as driving leveraged team results. Comfortable and talented at interfacing at all levels of customer and partner organizations. Vertical expertise in Financial Services, High Tech, Travel & Transportation, and Education. Four years overseas professional experience.

Ken Pulverman’s Specialties:

Marketing, Solutions Marketing, Product Marketing, SOA and Web Services Strategy, BPM, Stategic Alliances, Developer and ISV Networks
Software Development Lifecycle


Ken Pulverman’s Experience

  • Senior Director, CRM Product Marketing - On Demand & On Premise

    Oracle

    (Public Company; ORCL; Computer Software industry)

    June 2008Present (1 year 6 months)

    Drive all messaging, positioning, outbound communications, and viral marketing for the Oracle CRM On Demand and Siebel CRM product lines.

    View our Compete CRM story in this video: http://www.youtube.com/watch?v=rY9J0ajIDNQ

    See who is talking about us on Delicious: http://delicious.com/OracleCRM

    Read our CRM blog: http://blogs.oracle.com/crm/

    Follow us on Twitter: http://twitter.com/oraclecrm

    Join us on Facebook:
    http://www.facebook.com/home.php?#/pages/OracleCRM/96039541606?ref=s

    Watch us on YouTube: http://www.youtube.com/OracleCRM

    See our Customer Success on Netvibes: http://www.oraclecrmsuccess.com/

  • Senior Director, Marketing Strategy & Performance Management

    Oracle Corporation

    (Public Company; ORCL; Computer Software industry)

    March 2007June 2008 (1 year 4 months)

    Led the Product Marketing 2.0 initiative for Oracle’s Enterprise Applications Business Unit. Championed Web 2.0-based marketing & sales techniques to reduce sales cost and cycle time. Drove performance metrics, measurement, and performance improvement efforts.

  • Senior Director, CRM Product Marketing

    Oracle Corporation

    (Public Company; 10,001 or more employees; ORCL; Computer Software industry)

    February 2006March 2007 (1 year 2 months)

    Responsible for leading a team of 8 product marketing directors and managers focused on developing and executing targeted marketing content, campaigns, collateral, and events in collaboration with key verticals including Financial Services and Communications to drive qualified leads for CRM products. Key CRM interface for industry analysts, press, sales, corporate marketing, and alliances for CRM product marketing and messaging.

  • Director, SOA Platform Solutions Marketing

    Siebel Systems

    (Public Company; 5001-10,000 employees; SEBL; Computer Software industry)

    November 2004January 2006 (1 year 3 months)

    Responsible for designing, managing the build of, and marketing unique vertical solutions based on Siebel’s next generation architecture with top SI partners including IBM, Accenture, Capgemini, Deloitte, and BearingPoint.

  • Director, Next Generation Process Technologies

    Siebel Systems

    (Public Company; 5001-10,000 employees; SEBL; Computer Software industry)

    December 2003November 2004 (1 year )

    Responsible for driving the future strategy for Siebel’s next generation Process Management solutions including requirements gathering, customer requirements, and process content.

  • Product Line Manager, Product Strategy and Planning

    Siebel Systems

    (Public Company; 5001-10,000 employees; SEBL; Computer Software industry)

    July 2003December 2003 (6 months)

    Responsible for prioritizing Siebel’s product investments for future releases of Siebel applications as well as developing methods to streamline the product development process.

  • Product Line Manager, Business Process Solutions

    Siebel Systems

    (Public Company; 5001-10,000 employees; SEBL; Computer Software industry)

    September 2002July 2003 (11 months)

    Responsible for repositioning Siebel applications as business process solutions by driving product lines to create process blueprints of their products and teaching Sales Consultants & PMs process-based solutions selling.

  • Senior Product Manager, Integration Technologies

    Siebel Systems

    (Public Company; 5001-10,000 employees; SEBL; Computer Software industry)

    November 2001September 2002 (11 months)

    Responsible for driving the business plan that resulted in the creation of this business unit as well as managing all product design and definition for the first three releases of the product.

  • Alliance Manager, Financial Services, Insurance, and Travel & Transportation

    Siebel Systems

    (Public Company; 5001-10,000 employees; SEBL; Computer Software industry)

    August 2000November 2001 (1 year 4 months)

    Managed all aspects of partner relationships including joint solution design, partner solution requirements for product marketing, partner recruiting, and partner business development and events management.

  • Summer Associate

    Diamond Technology Partners

    (Public Company; 1001-5000 employees; DTPI; Management Consulting industry)

    May 1999August 1999 (4 months)

    eBusiness Management and Consulting – Created business plan, developed strategy for, and constructed prototypes of eCommerce portals for a $6 billion food distributor transitioning order management to a self-service internet model as well as developing a unique business-to-business commerce site for independent restaurateurs.

  • Summer Associate

    Diamond Cluster

    (Computer Software industry)

    19991999 (less than a year)

  • Senior Project Manager, Business Process Redesign

    Stanford University

    (Privately Held; 10,001 or more employees; Higher Education industry)

    April 1996August 1998 (2 years 5 months)

    Business Process Consulting and Project Management - Drove strategic consulting & project management efforts for business units throughout campus. Managed more than 10 process improvement teams, including redesign of processes that saved an at-risk government research revenue stream of $25 million.

    Product Innovation - Designed and executed system to reduce project durations from 6 months to 2 weeks for strategic initiatives, including a web-based method for piloting/approving deliverables.

  • Development Manager, Process Management Systems

    DHL Worldwide Express

    (Public Company; 10,001 or more employees; DPSTF.PK; Package/Freight Delivery industry)

    May 1994April 1996 (2 years )

    Large-Scale Project Management - Implemented Process Management and ISO 9000 (international quality standard) at the largest operations facility in the DHL network resulting in approval during the first audit. Managed 14 simultaneous process improvement teams and all aspects of project including recruitment, purchasing, and training of the project facilitators and teams members.

  • Project Manager, ISO 9000; Procedures & Documentation Manager

    TNT Express Worldwide

    (Public Company; 10,001 or more employees; TP; Package/Freight Delivery industry)

    June 1988May 1994 (6 years )

    Business Process-Based ISO 9000 Implementation - Developed and managed team that designed ISO 9000 compliant business processes and procedures manuals including the worldwide Group Operations Manual. Consulted worldwide to country management pursuing the ISO 9000 quality standard, resulting in ISO 9000 approvals in three countries.

    Comprehensive Industry and Quality Management Experience - Held positions of increasing responsibility including Client Relations Representative, Cargo Logistics Coordinator, Service Quality Auditor & Quality Audit Analyst. 1988-1992.


Ken Pulverman’s Education

  • University of Michigan - Stephen M. Ross School of Business

    MBA , Strategy, eCommerce, Marketing, New Venture Management , 19982000

  • Unversity of California, Davis

    BA , International Relations , September 1984June 1988

    Activities and Societies:
    • Minor - East Asian Studies;Internships in international law, transportation, and express mail services
    • GPA 3.63; Dean's Honor List; Semester Abroad in Int'l Business, Geneva 1986

Additional Information

Ken Pulverman’s Websites:

Ken Pulverman’s Groups:

  •    Ross School of Business Alumni
  •    Microsoft Dynamics CRM.
  •    Oracle Bloggers
  •    CRM Experts
  •    TNT Nederland Alumni
  •    DHL Networking Group
  •    The Sales 2.0 Network
  •    University of California, Davis Network
  •    SalesBlogcast.com
  •    Oracle CRM On Demand
  •    Siebel Alumni (for former Siebel employees only)
  •    Oracle CRM ON DEMAND
  •    ORACLE CONNECTIONS
  •    Oracle Customer Relationship Management On Demand
  •    UM Ross Bay Area Alumni Club - NorCal
  •    SiebAlumni Network (SAN)
  •    CRM Specialist Network
  •    The Cloudsters
  •    Corporate Executive Board Sales and Marketing
  •    Influencer Marketing & Influencer Relations
  •    Oracle CRM On Demand User Platform

Ken Pulverman’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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