Mickie Kennedy

Mickie Kennedy

Press Release Expert - Publicity for Small Businesses

Location
Baltimore, Maryland Area
Industry
Public Relations and Communications

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Mickie Kennedy's Overview

Current
  • Founder at eReleases.com
  • Owner at MEK Enterprises LLC
Past
Education
Connections

500+ connections

Websites

Mickie Kennedy's Summary

Mickie Kennedy is the founder and president of eReleases, a leader in affordable press release writing and distribution services. Kennedy developed eReleases in 1998 with the belief that publicity shouldn't be restricted to the big guys. Most PR firms have no problem with small businesses. It's the small budgets or "a la carte" projects that most PR firms find problematic, given their capital-intensive business models. His model has proved successful. He reached client number 15,000 in 2014.

In the years since eReleases was founded, there have been lots of other operators that have riddled the landscape. Some have appropriated the language, calling themselves a newswire. Most don't issue press releases over a dedicated newswire feed that goes into newsrooms nationwide. Posting a press release on a website and adding rss feeds is not PR and it is most certainly not a newswire.

eReleases distributes press releases to our in-house database of subscribing journalists as well as posting over a true newswire feed through an exclusive partnership with PR Newswire.

"Because our clients have small budgets, our prices are low and have remained that way over the years despite rising costs," says Kennedy. "Our goal is to reach out to more small businesses and help them make the transition from being a company with a product or service to a company with a clear brand that speaks to the marketplace and media alike."

eReleases (http://www.ereleases.com) features publicity tips and resources for visitors who want to learn more about press releases. eReleases also publishes a free, weekly newsletter titled PR Fuel (http://www.ereleases.com/prfuel/) that showcases advice and articles from experts in the public relations field.
Recent articles have included, "Public Relations Versus Advertising,"
"10 Essential Tips to Media Relations Planning," "The 7 Deadly Sins of Public Relations," and "A Crisis Communications Primer."

Specialties

PR strategy, publicity, press release distribution, press release writing, press release submission, send a press release

Mickie Kennedy's Experience

Founder

eReleases.com

Privately Held; 1-10 employees; Public Relations and Communications industry

October 1998Present (16 years 1 month)

Owner

MEK Enterprises LLC

October 1998Present (16 years 1 month)

Director of Sales

TeleGeography

Privately Held; 11-50 employees; Telecommunications industry

19961998 (2 years)

Editor

Information, Inc.

19931996 (3 years)

Mickie Kennedy's Skills & Expertise

  1. Public Relations
  2. Press Releases
  3. Publicity
  4. Press Release Submission
  5. Media Relations
  6. Social Media
  7. Social Media Marketing
  8. Blogging
  9. Copywriting
  10. Social Networking
  11. Facebook
  12. Newsletters
  13. SEO
  14. Web Content
  15. Marketing Communications
  16. Crisis Communications
  17. Online Advertising
  18. Editing
  19. Strategic Communications
  20. Advertising
  21. Corporate Communications
  22. Content Development
  23. Speech Writing
  24. Content Strategy
  25. Email Marketing
  26. Creative Writing
  27. Publishing
  28. Event Management
  29. Copy Editing
  30. Digital Marketing
  31. Internal Communications
  32. WordPress
  33. Editorial
  34. Online Marketing
  35. Journalism
  36. Digital Media
  37. Entrepreneurship
  38. Brand Development
  39. Integrated Marketing
  40. Content Management
  41. Marketing
  42. Non-profits
  43. Google Analytics
  44. New Media
  45. Event Planning
  46. Public Speaking
  47. Digital Strategy
  48. SEO copywriting
  49. Publications
  50. Website Development

View All (50) Skills View Fewer Skills

Mickie Kennedy's Education

George Mason University

MFA, Writing

19921996

Activities and Societies: Teaching Fellow

East Carolina University

BA, English, Anthropology

19881992

Activities and Societies: Phi Sigma Pi, Honor's Program

Contact Mickie for:

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  • reference requests
  • getting back in touch

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