Andrea Ptacek

Current

Member at IABC Phoenix Social Media Committee
Partner, Marketing Director at Liquis Design
Owner at Impact Communications

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Past

Marketing Consultant at Garcia Express
Account Coordinator at HMA Public Relations
Intern at KNXV ABC 15

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Education

Arizona State University

Recommended

4 people have recommended Andrea

Connections

81 connections

Industry

Public Relations and Communications

Websites

Andrea Ptacek’s Summary

As a business partner at Liquis Design, I head up project management and marketing objectives for the company. I also keep busy with freelance PR and marketing in addition to consulting for Valley small businesses.

Andrea Ptacek’s Experience

Member

IABC Phoenix Social Media Committee

(Public Relations and Communications industry)

July 2009 — Present (5 months)

I am proud to be a part of the inaugural IABC Phoenix social media committee as we pave the way for new media implementation into the chapter's efforts.
Partner, Marketing Director

Liquis Design

(Design industry)

June 2008 — Present (1 year 6 months)

As a business partner at Liquis Design, my responsibilities encompass brand development and driving company growth through marketing.

My duties as marketing director relate directly to the conception and implementation of the marketing plan based on specific goals for business development. Marketing strategies include social media, word of mouth, media relations, strategic partnerships, branding, event planning and good-old-fashioned creative curve balls.
Owner

Impact Communications

(Public Relations and Communications industry)

May 2008 — Present (1 year 7 months)

As an independent practitioner, I provide PR and marketing services for local small businesses in addition to freelance work with other PR pros.

My experience in public relations and marketing extends to a diverse group of industries including style and beauty, fashion, outdoor recreation, entertainment, author and book, non-profit, information technology, banking, financial planning, real estate, residential building, association management, freight, construction and worksite safety.
Marketing Consultant

Garcia Express

(Transportation/Trucking/Railroad industry)

May 2008 — May 2009 (1 year 1 month)

The work I do with Garcia Express truly encompasses the entire marketing realm. From branding to media relations and from internal and external communication to business planning, this job has it all. There is always something new on the horizon and the work is extremely rewarding.
Account Coordinator

HMA Public Relations

(Privately Held; Public Relations and Communications industry)

October 2006 — May 2008 (1 year 8 months)

While at HMA, my responsibilities included client and media relations, strategic planning and implementation, promotional marketing and creating media materials.
Intern

KNXV ABC 15

(Public Company; 51-200 employees; Broadcast Media industry)

February 2002 — December 2003 (1 year 11 months)

My background also includes time spent in the field of broadcast media where I started out writing scripts and producing packages for KNXV ABC 15. At just 21 years old, I had an Emmy nomination under my belt and had gained a true understanding of how the media works, what they are looking for and how to work with them.

Andrea Ptacek’s Education

Arizona State University

Bachelor of Arts with a Minor in Communication Studies , Emphasis in Journalism and Mass Communication , 2002 — 2004

Attended ASU's Walter Cronkite School of Journalism and Mass Communication

Activities and Societies:

The Voice Newspaper (GCC), The Blaze 1260 AM, National Dean's List

Additional Information

Andrea Ptacek’s Websites:

Andrea Ptacek’s Interests:

Spending time with my family, traveling, boating, snorkeling, beaching, snowboarding, hiking, trying to ride in the dunes with my husband, playing with my dogs... and work!

Andrea Ptacek’s Groups:

PRSA (Public Relations Society of America)
IPRA (Independents' PR Alliance)
IABC (International Association of Business Communicators)
SWOM (Society for Word of Mouth)
NAPW (National Association of Professional Women)
Heart to Heart Pet-A-Rama