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Pina Sicari

Pina Sicari

San Francisco Bay Area
Computer Software
  1. Symphoniq,
  2. Finisar,
  3. Finsiar
  1. DeVry
Recommendations18 people have recommended Pina

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Team player, goal oriented, strong decision-making skills, self-motivated and results driven individual

Extensive Sales and Marketing experience
Managed, trained and motivated a staff of 15 in a challenging work environment

Managed budget allocations, product branding, trade shows and marketing programs to ensure sales quota are met

Exceed first year funding expectation as Director of a non-profit organization

Specialties:Partner Program, Partner Management, Negotiation, Marketing, Strategy, Distribution, Pricing, Business Planning, Product Line Strategy, Promotion, Channels,



Aussies Way Enterprises
– Present (7 years 6 months)Santa Cruz, california

Created channel programs for SaaS, bringing product and programs to the attention of Microsoft
Advised organizations that prematurely began implementing their channel programs, saving companies millions of dollars.
Small office systems setup and consulting including email, internet, systems setup, Smartphone and product recommendations

Director Channel & Partner Alliances

(1 year)

Start-up- setup partner program, VAR, SI,

Direct of Channel and Partner Alliances

(2 years 3 months)

Aquiring partners (VAR and SI) to sell Finisar Network Tools proudcs. Business modelling with clients, partner programs delvopment and implementation. Working closely with legal.
Policy setting, Partner training and creating partner certification progams.

Product Management

(6 months)

Created two new products.
Increased sales by 33% with one product.
Other product was ahead of it's time market driver.
Worked with Customers to create product make up.

North American Channel Manager

(7 years 5 months)

Manage Channel partners focus on aquiring new VAR,VAD and reseller. North America
Top Distribution partner
Top Resellers
Educational Sales

Channel Manager

(3 years)

Manage Channel partners focus on aquiring new VAR,VAD and reseller.
North America


  1. Italian


  • Channel
  • Marketing
  • Business Planning
  • Negotiation
  • Start-ups
  • Enterprise Software
  • New Business Development
  • SaaS
  • Sales Process
  • Business Development
  • Strategy
  • Direct Sales
  • Selling
  • Account Management
  • Channel Partners
  • Solution Selling
  • Sales
  • CRM
  • Networking
  • Business Intelligence
  • Cloud Computing
  • Management
  • Sales Operations
  • Go-to-market Strategy
  • Professional Services
  • Lead Generation
  • Managed Services
  • Sales Management
  • Strategic Partnerships
  • Consulting
  • Program Management
  • Marketing Strategy
  • Product Development
  • Software Industry
  • Partner Management
  • Product Marketing
  • See 22+  See less




Humber College

General business certificate, General Business, - Marketing, Psychology, Accounting and Economics

Computers, Psychology, Business Management, Marketing and Economics

Honors & Awards

Top sales awards
Solution seling coach 2005 & 2003
Solution selling 2005 & 2003

2001 Programmer’s Paradise Top Product Riding the Crest Award - LINUX TOOL – based on sales achieved in 2001

2001 Programmer’s Paradise Top Product Riding the Crest Award – RAD TOOLS DELPHI - based on sales achieved in 2001

OTESKC - Program Director For National Sport Kite

LAMP - Adult Literary Tutor

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