Paul Smith
Sustainable Business Consultant, Global Trend Tracker, Social Media PR/Strategist, Ghost Writer, Green Business Blogger
- Location
- Portland, Oregon (Portland, Oregon Area)
- Industry
- Renewables & Environment
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Paul Smith's Overview
- Current
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- Weekly Contributor at Triple Pundit
- Green Business Consultant, Global Trend Tracker, Social Media PR, Writer at GreenSmith Consulting
- Past
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- Contributor, Ecopreneurist.com at Green Options
- Social Media Strategist at GenGreen Digital Media
- Owner at Traveling-Massage.com (Sole Proprietorship)
- MBA, Sustainable Management at Presidio School of Management
- Founder at Bliss (holistic practitioner association)
- Intern at GreenHome.com
- Education
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- Alliant International University-San Francisco Bay
- Presidio School of Management
- San Jose State University
- Recommendations
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10 people have recommended Paul
- Connections
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500+ connections
- Websites
Paul Smith's Skills & Expertise
Paul Smith's Summary
I am a sustainable business consultant, social media demystifier, digital PR expert, and prolific business blogger who uses his keen sense and the written word to make the complex accessible for those who need it most - the consumer market.
Whether it’s as a ghost writer for a major green company CEO, high impact social media based PR for green companies, or writing weekly at Triple Pundit about innovative startups and influential major initiatives, I am a catalyst for viewing sustainability in a completely new way. My unique network of connections across multiple realms within the sustainability field continues to be a boon to my clients.
>>> More:
It's simple: I create interest in, conversations around, and business for green (and greening) companies, via social media. Essentially, I get your company noticed by, written about, and discussed on the web by the people who matter, with results to go along with it, and the depth of knowledge and resources to support it. Who I have and want to work with are primarily consumer product companies, a dash of B2B, and I have a soft spot for well funded high impact NGOs and social ventures.
This newly evolved form of public relations that I offer ensures that your business not just survives, but grows. Maintaining your current customer base while finding effective, trackable, meaningful ways to build beyond it is the most powerful way to address the tough times we are in.
Specialties
social media, blogging, digital PR, ghost writing, sustainable business strategy
Paul Smith's Experience
Weekly Contributor
Triple Pundit
Privately Held; 1-10 employees; Publishing industry
September 2007 – Present (4 years 6 months)
From the scrappiest edge players to the largest multinationals, I find the most useful examples of what it means to be a green business in our rapidly shifting economy. I've frequently ranked as the most trafficked article of the month (two of top three one month) and most commented.
Green Business Consultant, Global Trend Tracker, Social Media PR, Writer
GreenSmith Consulting
June 2007 – Present (4 years 9 months) Portland, Oregon
I get green and greening businesses smarter on what to focus on next and known via high impact social media focused PR, insightful podcast interviews, and a deep, broad, global network of influencers and resources.
Owner
Traveling-Massage.com (Sole Proprietorship)
October 1996 – August 2007 (10 years 11 months)
Bay Area based massage business that provides corporate on site, on location, and private client services.
• Created all marketing materials, recruited top quality staff, administered services to 1000s of people and organizations in Mexico, Hawaii, Sweden, and the Bay Area.
MBA, Sustainable Management
Presidio School of Management
Educational Institution; 11-50 employees; Higher Education industry
August 2005 – June 2007 (1 year 11 months)
I recently got my MBA from Presidio School of Management in San Francisco, a program with an emphasis on sustainable business. There, I:
• Worked in small, diverse teams to create strategic, marketing, operation, and venture plans.
• Developed skills in presenting, business and marketing writing, team creation/management, research, resource connecting, and business development
• Excelled in: Managerial Marketing, Strategic Management, Evolutionary Leadership/Systems Thinking, and Implementation of Sustainable Business Practices (taught by Hunter Lovins, co-author of international bestseller "Natural Capitalism".)
Public Company; 501-1000 employees; Cosmetics industry
March 1999 – June 2007 (8 years 4 months)
Bay Area based holistic practitioner association that has successfully connected people from across the wellness spectrum in order to educate, employ, and empower them.
• Grew association from 10 to more then 600 people
• Organized, promoted, and recruited volunteers for monthly events and yearly regional gatherings
• Laid groundwork for a potential merger with an international association, and created venture plan to enable successor to facilitate this.
Intern
GreenHome.com
May 2006 – August 2006 (4 months)
Online provider of household supplies and accessories with a focus on green products
• Led project to revamp majority of site content, re-prioritize product selection / placement, which resulted in 12% increase in sales.
• Helped negotiate and facilitate collaborative partnerships with Ode Magazine, Jivamukti International, more
Paul Smith's Publications
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How To Be Remarkable
- November 10, 2009
Authors: Paul SmithA collection of brief essays from major and under the radar influencers on how to be remarkable, in all areas of your life.
Paul Smith's Education
Alliant International University-San Francisco Bay
MBA, Sustainable Management
2005 – 2007
Presidio School of Management
MBA, Sustainable Management
2005 – 2007
San Jose State University
BA, Advertising
1988 – 1992
Paul Smith's Additional Information
- Websites:
- Groups and Associations:
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Contact Paul for:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
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