
Co-founder & Director, Pragma Communication
India

Co-founder & Director, Pragma Communication
India
Having been associated with the PR industry for close to a decade now, I feel there is still much more to be explored and developed. Opportunity for creativity is endless. An attribute that I have tried to inculcate and nurture and founded my company upon, is “Reliability”. I believe this quality is the finest offering a person or an organization can make to its clients, subordinates and almost anyone one may be dealing with.
Alongway, I trust myself on having gathered good leadership and communication skills, that enabled me to launch my own PR operations.
Like any other professional, I too have passed through the phases of being at the "leaf" of delivery chain to being a "node" in the network, living multiple roles and responsibilities and fulfilling multiple requirements. In my personal opinion, I see creating employment for others as a definite point of satisfaction in life. To be able to further this ambition should be a beautiful sight.
Strategizing for a media outreach, Creating media campaigns, Media relations, Startup specialist
(Privately Held; 1-10 employees; Public Relations and Communications industry)
July 2006 — Present (3 years 6 months)
Pragma is a PR startup of 2006 and has been the path of my natural evolution in the PR world. Pragma is positioned to drive your company's strategy and help determine in large part how well it will be perceived, understood and respected by its stakeholders, employees and externally.
Apart from being the Director of the company, I play the role of a Media Specialist. My responsibilities include client servicing, which comprises of defining PR objectives and making strategic plan of action for Pragma's clients, and Business Development, where I am responsible for tapping new markets to gain business for Pragma.