Lisa Hinz

Current

Owner at PixCollide (Self-employed)

Past

Corporate Marketing Manager at Kirkham Michael
Marketing Manager at The Schemmer Associates
Director of Marketing at infoUSA

Advertising Manager at Werner Enterprises
Marketing Manager at St. Joseph Hospital

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2 more...

Education

University of Nebraska at Kearney
McCook High School

Connections

146 connections

Industry

Graphic Design

Websites

Lisa Hinz’s Summary

Lisa Hinz has 14 years experience in graphic design, advertising, marketing and creative strategy. Diverse experience includes B-to-C and B-to-B with responsibility for catalogs, TV, press releases, direct mail, radio, e-mail marketing, Internet interface, brochures, annual reports, internal communications - everything from getting the phones to ring to national image campaigns for branding and awareness.

Lisa Hinz’s Specialties:

PixCollide’s graphic design services include: Marketing Campaign Concepts, Brochures, Advertisements, Presentations, Posters, Annual Reports, Catalogs, Direct Mailers, Training Materials, Package Design, Signage, Billboards, Tradeshow Graphics, Press Releases, Copywriting, Invitations, Announcements, Radio Scripts, CD/DVD Covers, Flyers, Logo Design, Letterhead, Business Cards, Leave-Behinds, Announcements, Photo Montages, and so much more...

Lisa Hinz’s Experience

Owner
PixCollide (Self-employed)

(Self-Employed; Myself Only; Graphic Design industry)

July 2007 — Present (2 years 1 month)

After 13 years in the corporate world and working in industries from an advertising agency, to healthcare, to transportation, to architecture and engineering, Lisa Hinz has ventured off on her own offering many years of expertise in the graphic design field.
Corporate Marketing Manager

Kirkham Michael

(Privately Held; 51-200 employees; Civil Engineering industry)

February 2006 — April 2007 (1 year 3 months)

I was in charge of developing corporate-wide marketing campaigns, as well as numerous other marketing initiatives. In charge of refining targeted database for direct mail campaigns, designing effective direct mailers, brochures, flyers, tradeshow displays, advertisements, on-line advertising, e-mail marketing and organizing seminars.

Responsible for:
• “Large Picture” conceptualization
• Writing and design
• Direct mail campaigns
• Public relations
• Developing proposal and interview materials
Marketing Manager

The Schemmer Associates

(Privately Held; 51-200 employees; Civil Engineering industry)

October 2004 — February 2006 (1 year 5 months)

I took on this position to drive the awareness of this architectural engineering firm from local to regional, with plans of expanding to national. I helped with developing a more refined marketing plan for 2005 and 2006. I was in charge of developing a targeted database for direct mail campaigns, designing effective direct mailers, brochures, flyers, tradeshow displays, advertisements, on-line advertising, e-mail marketing and organizing seminars.

Responsible for:
• Writing and design
• Pitching the media
• Developing proposal and interview materials
• Negotiating lower rates
• Understanding each market and the unique customers
• Tracking all advertising and ROI
Director of Marketing

infoUSA

(Public Company; Information Technology and Services industry)

August 2003 — October 2004 (1 year 3 months)

Began with company as Director of Marketing in charge of brand advertising for the infoUSA Stores – a retail division with 14 store locations across the U.S. Shortly after, I took on the marketing for three more divisions and was also moved into temporary Sales Manager position for 6 of the 14 store locations with P&L responsibility. Took on role of E-mail Marketing Manager for entire company in addition to marketing director for three divisions within company. Responsible for 2.5 million letters yearly, 4 million catalogs yearly, 80 different monthly space ads and a small number of radio/TV (brand and direct response) campaigns for various brands and remote offices across the U.S.

Responsible for:
• Database marketing
• Writing and design
• E-mail marketing
• Surveying customers to refine new on-line products
• New product kick-off campaigns
• Product package refinement
• Developing content and flow of new websites
• Tracking all advertising and ROI
Advertising Manager

Werner Enterprises

(Public Company; 10,001 or more employees; WERN; Transportation/Trucking/Railroad industry)

1999 — 2003 (4 years)

I managed the in-house ad agency with a creative staff of writers and graphic designers. Before my employment, they outsourced all design to agencies, costing the company over $300k per year.

I was responsible for meeting with all levels of management to develop internal and external advertising campaigns for safety awareness, driver recruiting, office recruiting, trade shows, corporate events and marketing collateral. By the end of the first year of our Safety and Loss Prevention Committee, through creative ideas and graphic support we saved the company $1 million.

Other accomplishments include: bringing annual report design in-house, saving company over $100k per year; successfully launched the open house of new state-of-the-art driver simulator, the only of its kind in the country; helped in developing ad tracking phone system, which helped us cut down costs on advertising with national trade publications.
Marketing Manager

St. Joseph Hospital

(Non-Profit; 1001-5000 employees; Hospital & Health Care industry)

1998 — 1999 (1 year)

Lisa Hinz’s Education

University of Nebraska at Kearney

BFA , Graphic Design
McCook High School

Additional Information

Lisa Hinz’s Websites:

Lisa Hinz’s Interests:

I have done acting locally in independent films and commericals and am on the Steering Committee of the Nebraska Film Group.

Lisa Hinz’s Groups:

Toastmasters, Missouri Valley Professional Society, Nebraska Film Group, Omaha Chamber of Commerce, Millard Business Assocation, Metro Omaha Womens Business Center & Forum, Omaha Entrepreneurs, Empowerment Breakfast, All About Omaha, PNG, Big O Networking Group