Mr. Marketing at Richards & Southern, Inc
Greater Nashville Area
Mr. Marketing at Richards & Southern, Inc
Greater Nashville Area
In 2001, Pinky Gonzales founded Artist Media Group, a new media marketing and fan management firm representing DreamWorks Records, Rascal Flatts, Kelly Clarkson and others. In May of 2005, AMG merged with echomusic, a similar company with robust infrastructure and a broad range of clients. The combined entity grew 400% in under two years. Ticketmaster acquired echo in April 2007 and was enormously influential in broadening the company's prospects and product offerings.
Gonzales left echo in April 2008 to develop a new media marketing program for Belmont University in addition to taking on several consulting opportunities.
He passionately enjoys the creation of strategic business relationships for his clients while identifying and overcoming the challenges that face content owners and entertainment pioneers today.
Business development, marketing, sales, customer relations strategies and program implementation, photography, some computer programming and very, very little graphic design (but I can animate gifs with the best of 'em ;)
(Entertainment industry)
March 2009 — Present (5 months)
Partner relations, technology oversight, strategic planning
(Educational Institution; 501-1000 employees; Higher Education industry)
July 2008 — Present (1 year 1 month)
Currently developing and teaching the course, "EIS 2350 Creative Entertainment Technologies." The class is focused on four primary areas of study: Brand Development, Social Networking, Mobile Marketing and Community Management. Students have the opportunity to work with local artists to implement the concepts outlined during the semester and will turn in a 15 page analysis of their favorite artist's online and brand development activities.
Play along at http://musicmarketing.ning.com
1977 — 2012 (expected)
Ki of Life Learning Center, Board Member
ReelCash Entertainment, Inc., Board Member
Bravato Music, LLC, Board Member
Leadership Music, Board Member 2004 - 2008
Academy of Country Music, Membership and Marketing * Committees Member
Country Music Association, Member
SOLID Nashville, Alumnus