Peter Wyspianski

Current

SEO Consultant/Executive at Sitelynx
Founder at Signature-Gems.com

Past

F&B Manager at Aspen Hotel

Education

Uniwersytet Szczecinski

Recommended

1 person has recommended Peter

Connections

30 connections

Industry

Online Media

Websites

@Peter

Peter Wyspianski’s Summary

SEO expert with strong research skills focused on customized creative solutions.

Over two years of experience as SEO consultant with the oldest, independent UK search marketing agency in London.

Development of SEO strategies for large retailers as well as e-commerce start ups. Focused on strong research skills and customized creative solutions.

In the near future I'd like to use my experience to gain some in-house SEO exposure and develop my SEO career and managerial skills.

Peter Wyspianski’s Specialties:

organic search, SEO for both large and small e-commerce, search verticals (extensive expertise with local seo - Google Maps, IYPs and Google Shopping - XML feed optimization)

Peter Wyspianski’s Experience

SEO Consultant/Executive

Sitelynx

(Privately Held; Marketing and Advertising industry)

June 2007 — Present (2 years 2 months)

Consulting role with an independent search marketing agency based in London, United Kingdom (founded 1996, oldest UK independent search marketing company). The main aspects of the position are:

-Natural search enchantment projects for agency clients

-SEO audits (top UK websites: site architecture, content duplications etc. )

-Performed comprehensive keyword research and gap analysis using Hitwise

-Experience with different types of clients (media, large eCommerce, start-ups)

-Expertise in search verticals: Google base (shopping), XML feed optimization, Local (Maps, IYPs), Google News

-Experience with Coremetrics, Google Analytics, HBX (Omniture), SiteCatalyst

-Providing research for internal and external use
Founder

Signature-Gems.com

(Retail industry)

February 2006 — Present (3 years 6 months)

- Created, managed and optimised (ROI) marketing channels in competitive online jewelry market

- Optimised search engine placement by implementing in-bound link campaign (authoritative link targets, bloggers outreach)

- Performed comprehensive site optimization (site architecture)

- Built strong relationships with international suppliers and customers
F&B Manager

Aspen Hotel

(Hospitality industry)

November 2003 — June 2005 (1 year 8 months)

Advanced Management program at top resort in Aspen Colorado. Oversight of a large team of staff to highest quality efficiency. Managed events, sponsorship, website content, and traditional marketing projects.