Peter Becker

Peter Becker

Vice President at Futureman Digital

Location
Chicago, Illinois (Greater Chicago Area)
Industry
Marketing and Advertising

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Peter Becker's Overview

Current
Past
  • Sales Service Representative at Bindagraphics
  • Marketing Coordinator at STX
  • Assistant Operations Manager at STX
  • Summer Intern at Millward Brown
Education
  • Maryland Institute College of Art (MICA)
  • Regis University
  • Loyola Blakefield High School
  • Cathedral School
Connections

500+ connections

Websites

Peter Becker's Summary

Seasoned Interactive Account & Project Manager with extensive experience in agency-side solutions delivery, client-side marketing, manufacturing, production, social & new media engagement, and technical build team leadership. I thrive in challenging environments and enjoy quick turn projects that provide maximum ROI. When you need to build the plane while you're flying it, I'm your guy.

Concentration and areas of focus:

Branding & identity, business writing, client management, collaboration, consumer engagement, CRM program development, custom application deployment, demand generation, print & collateral design & production, quality assurance, social media & traditional integration, solutions team leading, timeline, budget, & resource management, technical build team leadership, video production, website architecture

Specialties

Technical skillset:
--> Software usability: Maconomy X+, MS Office Suite 97/2007, MS Outlook, MS Project 2003/2007, MS Visio 2003/2007, SharePoint
--> Working knowledge of web application development process including Flash, HTML, .NET, PHP, Silverlight and Motion-sensing technologies
--> Experience with User Experience, Information Architecture, site map development, and wireframing

Peter Becker's Experience

Vice President

Futureman Digital

Privately Held; 11-50 employees; Media Production industry

November 2011Present (2 years 11 months) Futureman Digital

Sr. Interactive Project Manager

Manifest Digital

Privately Held; 51-200 employees; Marketing and Advertising industry

March 2010October 2011 (1 year 8 months) Manifest Digital

Manifest solves meaningful business problems in a world transformed by digital. Through combining art, science, and human insight, Manifest is able to create both what is necessary and what has never been seen before. An interactive agency with a unique ability to spark lively conversation, connection, and exchange; that's at the root of what Manifest Digital is.

Manifest currently services global brands & companies such as Allstate, Underwriters Laboratories, Walgreens, Fox 20th Television, CBS Films, LEGO, Feeding America, Bally Total Fitness, and Hallmark among countless others.

Responsibilities:
--> Currently oversee global accounts such as LEGO, Bally Total Fitness, Feeding America, CVS, Fox 20th Televison, and CBS Films, and ensure marketing & digital client goals are consistently met
--> Manage project budgets ranging in scope from $50,000 to $1,000,000, often times in short durations lasting only 6 months or less
--> Plan, organize, and manage account tasks on a granular level, and assemble the resources to accomplish clearly defined interactive & development project goals; daily, I ensure that all the key representatives in the software development process are gathered & represented from across the appropriate channels within Manifest (Creative, UX, Content, Tech, & QA) on each project
--> Collaborate with department leads on strategy and bringing the newest technologies & ideas to new & current clients
--> Drive results by writing clearly defined creative briefs, estimating projects, issuing change request orders, and drafting statements of work
--> Manage budgets, timelines, and revenue through the weekly tracking & reporting of project actuals vs. weekly forecasted hours
--> Resolving project conflicts and mitigating issues both internally & externally
--> Resource management: managing & monitoring resource utilization, making staffing requests, and making sure data is appropriately captured in timekeeping & financial reporting systems

Interactive Account Manager

Wirestone

Privately Held; 51-200 employees; Marketing and Advertising industry

October 2007February 2010 (2 years 5 months)

Wirestone is a Marketing Solutions Company. As purveyors of Targeted Customer Experiences, Wirestoners provide strategies and tactics that engage people at key moments in their lives. For measurable results that inspire dialogue. And loyalty. And advocacy.

Wirestone currently services global brands and companies such as HP, Microsoft, Motorola, Apple, Nike, Oakley, Cabo Wabo Tequila, The Glenrothes Scotch, Colt 45, HDA (Health & Disability Advocates), and countless others.

Responsibilities:
--> Managed day-to-day business relationships with global clients such as Motorola, Skyy Spirits, and the Cabo Wabo Cantina and spearheaded the pitch processes for several other Fortune 500 companies
--> Led cross-functional solutions teams across several North American offices to execute and maintain successful eCRM programs, website builds, video productions, training materials, brand guidelines, and print & collateral for Motorola, Cabo Wabo Ultra-premium Tequila, Cabo Wabo Cantina, and The Glenrothes Scotch Whisky
--> Developed effective customer loyalty programs for clients as well as managed countless vendors and third parties to produce supporting demand generation materials to help grow these programs organically online and offline
--> Implemented and maintained social and emerging media strategies for clients to support customer engagement, recruitment, and retention efforts
--> Defined and managed fulfillment and reward strategies for client CRM programs
--> Led Silverlight software development efforts for multiple customer engagement kiosk units across the United States and Mexico, resulting in increased client program growth
--> Used Microsoft Project, Visio, and other project management software to ensure projects completed on schedule and on budget

Project Manager

Liquidus Marketing

Privately Held; 11-50 employees; Marketing and Advertising industry

November 2006October 2007 (1 year)

Liquidus Marketing is responsible for the development and deployment of the revolutionary SpotSense Video Advertising platform. This prize build allows advertisers to create and distribute high volumes of video classified ads quickly, easily, and cost-effectively on Digital Cable Video on Demand, Broadcast TV and the Internet. The result is engaging ads that put consumers in control – and solutions that allow advertisers to reach qualified buyers who are actively searching for products through their TV or computer.

Since 2005, the Liquidus platform has been implemented by most major U.S. cable operators including Comcast, Buckeye CableSystem, Charter Media, and Time Warner. Clients maintain an advertising presence on TV and the Internet 24/7, place localized or national ads on a mass scale, and modify spots quickly so the content is always fresh.

In addition to these solutions, Liquidus also offers veteran marketing strategies, product development, technology, sales, and creative services.

Responsibilities:
--> Launched advertising platforms for clients such as Comcast, Buckeye CableSystem, and Charter Media and executed successful rollouts in several markets across North America
--> Managed solutions teams to ensure client deliverables and milestones were continually met through the use of accurate scheduling, resource allocation, and project planning
--> Helped produce and launch Video on Demand program for Luxury Living on Demand, a cable-based classified advertising broadcast for high-end architects, designers, and luxury service providers
--> Defined, created, and modified as needed, companywide processes and rollouts to maximize and improve overall production operations
--> Assisted in rigorous quality assurance (QA) of production assets alongside QA team leaders
--> Served as overall contact between client services, creative, development, and production groups

Sales Service Representative

Bindagraphics

June 2005September 2006 (1 year 4 months)

Bindagraphics is a full service trade binder and finisher. It is ranked sixth in the nation in size and boasts more services than any other trade binder in the world.

The company has a progressive business posture and is recognized for its capabilities and commitment to maintaining the latest technologies. Bindagraphics operates on a three shift schedule and employs approximately 200 people. The company is ISO 9001: 2000 certified for its quality management system.

Beyond its binding and finishing capabilities, Bindagraphics has two additional divisions under the same roof — Quality Information Packaging and Tabs & Indexes. These divisions specialize in custom looseleaf products such as ring binders, slip cases, portfolios, multimedia packaging, custom index tab solutions, and fulfillment services.

Responsibilities:
--> Acted as liaison between clients, sales, estimating, scheduling, production, accounting, and shipping departments to assure customer objectives were met in each one of these areas along the post-press project lifecycle
--> Was responsible for releasing individual project specifications with accurate instructions and direction (job jackets) for production and worked closely with manufacturing and scheduling to ensure projects were completed correctly, on budget, and on time
--> Routinely provided technical advice, creative direction, and problem solving to clients, printers, and designers to help them achieve the most economic and efficient results for their individual projects

Marketing Coordinator

STX

Privately Held; 51-200 employees; Sporting Goods industry

January 2002June 2005 (3 years 6 months)

STX develops and manufactures lacrosse, field hockey, and golf products that push the boundaries of each respective sport. Best known for shaping and developing the game of lacrosse in the late 1960s and early 1970s, the company remains committed to growing the game on every level.

STX is 100% dedicated to creating and providing the best gear in the game to players of all ages and skill levels. The company continues to introduce the fastest game on two feet to thousands of new lacrosse players every year through team sponsorships, camps and tournaments, and through other events showcasing lacrosse to support local and national charitable organizations.

In addition to being awarded the first U.S. patent for a synthetic lacrosse stick, STX continues to develop and manufacture high quality sporting goods in the areas of lacrosse, field hockey, and golf.

Responsibilities:
--> Generated content for, monitored, edited, and maintained STX lacrosse and field hockey websites, forums, and catalogs
--> Worked closely with outside agencies on several projects including print ads, product packaging, website builds, retail programs, and annual product catalogs
--> Managed requests for ads, logos, imagery, and completed other in-house graphic design jobs as necessary
--> Supported Sales force by providing and/or developing print and digital assets as needed
--> Aided in apparel development, product identity & development, and trade show & event planning

Assistant Operations Manager

STX

Privately Held; 51-200 employees; Sporting Goods industry

January 2002June 2005 (3 years 6 months)

STX develops and manufactures lacrosse, field hockey, and golf products that push the boundaries of each respective sport. Best known for shaping and developing the game of lacrosse in the late 1960s and early 1970s, the company remains committed to growing the game on every level.

STX is 100% dedicated to creating and providing the best gear in the game to players of all ages and skill levels. The company continues to introduce the fastest game on two feet to thousands of new lacrosse players every year through team sponsorships, camps and tournaments, and through other events showcasing lacrosse to support local and national charitable organizations.

In addition to being awarded the first U.S. patent for a synthetic lacrosse stick, STX continues to develop and manufacture high quality sporting goods in the areas of lacrosse, field hockey, and golf.

Responsibilities:
--> Played key role in restructuring/automation of STX product warehouses
--> Assisted in implementing new RF warehouse management system and trained staff on newly integrated system
--> Picked, packed, and shipped orders as necessary
--> Monitored warehouse security system, administered staff security clearances, and maintained security logs and files

Summer Intern

Millward Brown

Public Company; 1001-5000 employees; WPP; Market Research industry

19981998 (less than a year)

Peter Becker's Skills & Expertise

  1. User Experience
  2. Information Architecture
  3. Usability
  4. Graphic Design
  5. Integrated Marketing
  6. Creative Direction
  7. Strategy
  8. Digital Strategy
  9. CRM
  10. Project Management
  11. Social Media
  12. Logo Design
  13. Online Advertising
  14. Flash
  15. Marketing
  16. New Media
  17. Digital Marketing
  18. Social Media Marketing
  19. Advertising
  20. Branding & Identity
  21. Cross-functional Team Leadership
  22. Marketing Strategy
  23. Interactive Marketing
  24. Mobile Marketing
  25. Email Marketing
  26. Web Analytics
  27. SEM
  28. Interactive Advertising

View All (28) Skills View Fewer Skills

Peter Becker's Education

Maryland Institute College of Art (MICA)

Continuing Studies, Graphic & Digital Design

20052006

Regis University

B.S. in Business Administration, Marketing major, English minor

19972001

Activities and Societies: Business and Advertising Manager of school newspaper The Highlander

Loyola Blakefield High School

Diploma

19931997

Cathedral School

Peter Becker's Additional Information

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