Peter Moeller

Director of Marketing & Communications at Scarinci Hollenbeck, LLC

Location
Greater New York City Area
Industry
Legal Services
Education
  1. Pace University
Recommendations12 people have recommended Peter
Websites
399connections

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Background

Summary

I am a driven individual that strives with team spirit in mind. My purpose and goals are to be a vital part of the company I work for providing to be a go to guy that can be trusted and relied upon. I am and entrepreneur by nature and lead by example with optimism as the driving point to any endeavor. I never say no, nothing is impossible and I embody as best as I can the characteristics of a Scholar, a Gentleman and a Jolly Good Fellow.

My experience has afforded me the opportunity to be a marketer of both Products and Services. I have a broad understanding of the selling points for both and use these experiences interchangeably.

Representative List of Skills & Experience:

Marketing experience at a SMB (small/medium) size B2B & B2C technology and Law industry companies

Strong verbal, written communication, project management and presentation skills

Proven ability to be a take-charge owner within a high functioning, collaborative environment

Proactive and entrepreneurial approach

Sharp mind with a high-energy level

Capable of thinking both creatively and strategically

Specialties: Public speaking, Project management, visionary, multitasking, Motivational speaking, Account management, Team Builder, Social-media, tech-savvy

Experience

Director of Marketing & Communications

Scarinci Hollenbeck, LLC
– Present (5 years 6 months)Lyndhurst, NJ

Starting in the mail room in April of 2009, I quickly rose the ranks within the Firm. One year to the Day of my hire, I was hired for the position I currently hold. I have been a key driver of firm marketing initiatives including the implementation of a full scale web 2.0 lead generation platform. I lead a marketing team, vendors, and technology to drive business growth and increase brand awareness.

I implemented and now manage the firms first CRM database. Prepare press releases and firm announcements, and over see the daily maintenance of our now 9 websites/blogs. Launched a social media campaign that includes all platforms in both legal and non legal industries for the firm and all attorneys. Identify and execute firm branding initiatives and SEO tactics. Interact with all PR, plan events, manage sponsorships, and design and distribute ad placements and visual content.

In addition to running all firm marketing initiatives, I also oversee Public and Non-Public Request for Proposals and Request for Qualifications (RFP, RFQ) in the firm. To date I have completed over 400 for the firm.

My marketing efforts have eared the firm recognition in various capacities, such as:
1. The only law firm case study in an upcoming book to be published in 2013 by IOMA a Bloomberg, BNA company.
2. Winner of the "Standard of Excellence" New Media Award Law Firm Category 2012
3. New Jersey Bergen Record Featured Business Section Article: http://www.northjersey.com/news/174137071_Lyndhurst-based_law_firm_turns_to_blogs__website_to_boost_clientele.html
4. Winner of the "Best in Industry" New Media Award Law Firm Category 2013 for Pro-Bono Website www.constitutionallawreporter.com
5. Created and Implemented The Scarinci Hollenbeck Scholarship which is open to a student who demonstrates a commitment to the advancement of LGBT issues. To Apply: http://www.njsbf.org/foundation/funding-opportunities/law-school-scholarship.html
6. Winner of 2014 APEX award for Publication Excellence

Honors & Awards

APEX 2014 Awards for Publications Excellence - Wordpress Sites

Communications Concepts, Inc.

Won the 2014 APEX award for Publication Excellence in WordPress Sites for our newly launched www.scarincihollenbeck.com.

Additional Honors & Awards

Who's Who Among American College Students, 2x Recipient of the National Deans List Honor Society, Lubin Leaders, Outstanding Transfer student award, Outstanding Leadership Award, Greek of the Year.

Projects

www.scarincihollenbeck.com(Link)

Redesigned and programmed the Scarinci Hollenbeck website to create a more modern, dynamic, and interactive user experience.

Team members:

Scarinci Hollenbeck LGBT Scholarship(Link)

– Present

I've always wanted to create a scholarship that served a purpose and gave back. Through the firm's diversity initiatives and backed by the support of management, I created and implemented the firm's first scholarship through the New Jersey State Bar Foundation. The Scarinci Hollenbeck Scholarship is one of the first committed to the advancement of LGBT legal issues within the state. It is open to law students who share in and demonstrate Scarinci Hollenbeck’s profound dedication to and support of LGBT issues. Applicants need not be members of the LGBT community. Rather, this exclusive scholarship opportunity is made available to law students interested in promoting equal status for LGBT studies. Applications can be found at the beginning of each second semester in the financial aid office at any New Jersey law school, or by visiting the New Jersey Bar Association website at http://www.njsbf.org/foundation/funding-opportunities/law-school-scholarship.html. - See more at: http://scarincihollenbeck.com/lgbt-scholarship/#sthash.hRq83l3W.dpuf

Skills

  • Legal Marketing
  • Organizational...
  • Entrepreneur
  • Law Firms
  • Marketing Communications
  • SEO
  • Multi-Cultural Team...
  • Content Management
  • Content Marketing
  • Social Media Marketing
  • Content Strategy
  • Strategic Partnerships
  • Project Management
  • Lead Generation
  • Online Lead Generation
  • Online Marketing
  • Social Media
  • Public Speaking
  • Entrepreneurship
  • Team Building
  • Leadership
  • Marketing
  • Advertising
  • Publishing
  • Public Relations
  • Marketing Strategy
  • CRM
  • Competitive Analysis
  • Business Development
  • Press Releases
  • Management
  • B2B
  • Creative Direction
  • Account Management
  • Online Advertising
  • SEM
  • Email Marketing
  • Integrated Marketing
  • Social Networking
  • See 24+  See less

Education

Pace University

BA, Entrepreneurship

Activities and Societies: DELTA KAPPA EPSILON President of Delta Kappa Epsilon, President Pace Association of Collegiate Entrepreneurs, President Council of Greek Development, President of Inter-Fraternal Council, Senator of Student Government, Lubin Leader, Vice President of Resident Hall Council

Pace University - Lubin School of Business

Management, Entrepreneurship

Activities and Societies: DELTA KAPPA EPSILON President of Delta Kappa Epsilon, President Pace Association of Collegiate Entrepreneurs, President Council of Greek Development, President of Inter-Fraternal Council, Senator of Student Government, Lubin Leader, Vice President of Resident Hall Council

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