Blogger-in-chief at The Real Estate Marketing Maven
Perth Area, Australia
- Current
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- Blogger-in-chief at The Real Estate Marketing Maven
- Tutor - Business Information Systems at Curtin University of Technology
- Director at Residential Settlements
- Past
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- Branch Manager at Wentworth Mutual Property Management
- Principal at Peter Fletcher Realty (Self-employed)
- Consultant at Commerce Australia
- Education
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- Curtin University of Technology
- Curtin University of Technology
- Edith Cowan University
- Esperance Senior High School
- Recommended
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6 people have recommended Peter - Connections
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- Industry
- Internet
- Websites
Peter Fletcher’s Summary
Excellent marketing skills including brand development, brand positioning, online marketing, website development, relationship development, and a wide variety of direct marketing strategies.
Extensive experience in sales, contract negotiation and conflict resolution.
Sound understanding of IT and network management
A sound understanding of accounting and book-keeping from source records through to the preparation of profit and loss, balance sheet, and trial balance
Direct experience in managing change resulting from mergers and acquisitions
Extensive understanding of real estate marketing, sales, leasing, conveyancing, property management and property development
Management style that emphasises coaching for personal growth and respect for values
Competent in web design including HTML, CSS, and Dreamweaver
Peter Fletcher’s Specialties:
Business growth through social media; sales management; performance coaching
Peter Fletcher’s Experience
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Blogger-in-chief
The Real Estate Marketing Maven
(Real Estate industry)
October 2008 — Present (10 months)
Coach and advisor specialising in social media marketing strategies for real estate.
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Tutor - Business Information Systems
Curtin University of Technology
(Educational Institution; 5001-10,000 employees; Higher Education industry)
February 2008 — Present (1 year 6 months)
Sessional tutor in business information systems.
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Director
Residential Settlements
(Real Estate industry)
August 2004 — Present (5 years)
Providing general direction with regard strategic development, risk management, and effective corporate governance.
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Branch Manager
Wentworth Mutual Property Management
(Public Company; 51-200 employees; Real Estate industry)
July 2006 — February 2007 (8 months)
Manage a team to ensure achievement of Key Performance Indicators
Ensure compliance of operations to relevant legislation
Support the development and growth of the team in a rapidly changing environment
Achievements:
My involvement with Wentworth Mutual resulted from the sale of the pfr.com.au rent roll business. It was satisfying to see the team of pfr.com.au property managers absorb a huge amount of change and continue to be positive and supportive to one another. -
Principal
Peter Fletcher Realty (Self-employed)
(Self-Employed; 11-50 employees; Real Estate industry)
February 1989 — July 2006 (17 years 6 months)
Managed the growth of our rent roll from approximately 85 managements in 1992 to just over 600
Successfully co-ordinated the acquisition of a large competitor in September 2003 which almost doubled the company’s turnover in that year
Built the value of the business by an average annual compound growth rate of 16.5%
Managed a business with an annual trust account turnover of over $6 000 000 and which leases on average one property every day of the year
Re-branded pfr.com.au as a leader in the field of residential property management -
Consultant
Commerce Australia
(Privately Held; 11-50 employees; Internet industry)
1998 — 1999 (1 year)
Duties and Responsibilities:
Build the number of subscribers to Realty Online
Conduct public presentations and software launches
Supported the ongoing development of real estate based web site management software
Peter Fletcher’s Education
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Curtin University of Technology
Bachelor of Arts (Hons.) , Internet Studies , 2008 — 2008
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Curtin University of Technology
Post Graduate Diploma Internet Studies (Internet communications) , Privacy, surveillance, and the socio-technological development of the web , 2007 — 2007
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Edith Cowan University
MBA , 2000 — 2001
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Esperance Senior High School
1979 — 1980
Additional Information
Peter Fletcher’s Websites:
Peter Fletcher’s Interests:
Cycling, fitness, yoga, meditation, the Internet
Peter Fletcher’s Groups:
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Inbound Marketers - For Marketing Professionals
Peter Fletcher’s Contact Settings
Interested In:
- consulting offers
- expertise requests
- reference requests
- getting back in touch
