Business Development Manager at yoMedia
Amsterdam Area, Netherlands
- Current
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- Business Development Manager at yoMedia
- Owner at PeterEvers.net
- Co-editor in chief at Spotlight Effect
- Past
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- Mobile Editor at The Next Web
- Mobile Executive at Unanimis Consulting Ltd.
- Mobile Business Development Intern at WebAds
- Member at Advisory Counsil of Study Association
- Owner at Jong! Identiteitsvorming
- Intern at Enter Weesp BV
- Trainer at Corris BV
- Board Member at Study Association
- Badminton Trainer at BC Arcade
- Education
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- Universiteit van Amsterdam
- New York University
- Oostvaarders College
- Recommended
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5 people have recommended Peter - Connections
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connections
- Industry
- Marketing and Advertising
- Websites
Peter Evers’s Summary
Peter Evers is a motivated young guy with the ambition to innovate and create new forms of marketing and advertising. In order to achieve this goal, he studied Communication Science and has worked on several jobs in order to gain a broad range of experience in communication.
Peter ran his own communication agency along with partner Ernst-Jan Pfauth where he worked on communication strategies, websites, professional texts and presentations.
Peter blogs at the award-winning communication blog Spotlight Effect where he has been involved in from the start. He also writes for the international tech blog TheNextWeb.com.
Peter trains and inspires people in workshops about blogging.
From December 2007 until June 2008 Peter worked as an intern mobile business development at WebAds, a digital advertising agency, where he gained a robust understanding of mobile marketing.
In London Peter worked as a Mobile Executive at Unanimis, one of the biggest digital advertising agencies in Europe and the biggest independent one in the UK. In this job he worked with mobile publishers, media buying agencies, direct mobile clients and many technical parties.
Currently Peter works as Business Development Manager at yoMedia, where he leads on mobile sales and concept development. yoMedia conceptualizes and develops mobile products and services. We create things that are user friendly and provide value both to consumers and our business clients. Innovation, creativity and usability are our primary focus.
His growing passion for mobile marketing also led him to the start of his personal blog PeterEvers.net about everything mobile.
Peter Evers’s Specialties:
Marketing, advertising, mobile, innovation, blogging, web2.0, concepts, ideas, creative
Peter Evers’s Experience
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Business Development Manager
yoMedia
(Marketing and Advertising industry)
April 2009 — Present (4 months)
Leading on sales and concept development at yoMedia. yoMedia conceptualizes and develops mobile products and services. We create things that are user friendly and provide value both to consumers and our business clients. Innovation, creativity and usability are our primary focus.
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Owner
PeterEvers.net
(Marketing and Advertising industry)
February 2008 — Present (1 year 6 months)
On PeterEvers.net I write about everything mobile, with a strong emphasis on mobile advertising and the monetisation of mobile applications. Furthermore I help companies like Nokia and Bacardi to develop an integrated mobile strategy.
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Co-editor in chief
Spotlight Effect
(Media Production industry)
February 2007 — Present (2 years 6 months)
Co-editor in chief at the communication blog Spotlight Effect. Spotlight Effect was awarded a Dutch Bloggie for best marketing weblog in March 2008. My tasks at Spotlight Effect involve blogging about mobile and marketing, developing new revenue generating concepts and continually rethink our strategy as a platform for Dutch communication talent.
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Mobile Editor
The Next Web
(Online Media industry)
October 2008 — April 2009 (7 months)
Blogging about the latest developments in the mobile industry for one of the EU's leading tech blogs.
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Mobile Executive
Unanimis Consulting Ltd.
(Privately Held; Online Media industry)
July 2008 — April 2009 (10 months)
Developing mobile marketing and advertising in the UK market. In this job I'm doing both mobile advertising sales and work with publishers to generate more traffic and revenue. I am also involved in all the ongoing discussions about mobile technology, particularly mobile ad serving.
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Mobile Business Development Intern
WebAds
(Privately Held; 11-50 employees; Online Media industry)
December 2007 — June 2008 (7 months)
At WebAds I worked in the area of mobile publishing and mobile advertising. Besides this I kept a close track on the latest developments in the mobile market.
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Member
Advisory Counsil of Study Association
(Think Tanks industry)
October 2006 — June 2008 (1 year 9 months)
After a year on the board I stayed involved with Mercurius by having a seat in the Advisory Counsil. This counsil helps the current board out whenever any problems occur. Mainly financial and legal issues.
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Owner
Jong! Identiteitsvorming
(Marketing and Advertising industry)
July 2006 — December 2007 (1 year 6 months)
At Jong! me and my partner Ernst-Jan created a corporate identity for small and medium sized Dutch businesss. Our main activitities evolved around corporate blogging. We advised companies on corporate identity and the role of web2.0 in all of this and then helped them to develop a web2.0-proof identity.
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Intern
Enter Weesp BV
(Media Production industry)
September 2007 — November 2007 (3 months)
Unfinished internship at a local Dutch newspaper. It turned out that the step from new media to traditional media is impossible to make.
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Trainer
Corris BV
(Public Company; Fund-Raising industry)
November 2006 — August 2007 (10 months)
Corris BV is a company that is hired by non-profit companies to gain more donors. Corris employees stand in shopping areas and malls to convince people to become a donor for a certain non-profit company. My role as a trainer was to select and train new employees. A role in which I gained very interesting skills like presenting to a crowd, making training sessions interactive, motivating and inspiring people and monitoring people as well.
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Board Member
Study Association
(Higher Education industry)
August 2005 — October 2006 (1 year 3 months)
Board Member at the Study Association of Communication Studies at the University of Amsterdam. My role in the board was setting up a speakers event about privacy issues on the internet, a career day with around thirty workshops of companies in the media and communication industry and the annual party in a big club in Amsterdam.
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Badminton Trainer
BC Arcade
(Non-Profit; 201-500 employees; Sports industry)
September 2002 — June 2004 (1 year 10 months)
At BC Arcade I trained kids between 6 and 12 in the fine arts of badminton.
Peter Evers’s Education
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Universiteit van Amsterdam
BA , Communication , 2003 — 2008
Communication Science is about both the role that media play in our daily lives. How they guide us and influence us. But also about more company focused subjects like internal communication, marketing, issue management and globalization.
Graduated with a 7.4 average.- Activities and Societies:
- Board Member at Study Association, Coordinator High School Information Program, Editor at Study Magazine, Member of the Advisory Counsil of Study Association,
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New York University
Media Globalization 2005 — 2005
At NYU I have participated in a three month course on media globalization. This course was an exchange program between the international school and the Communication Science department of the University of Amsterdam and the media department of NYU. The course focused on the differences between American and European media.
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Oostvaarders College
VWO , 1997 — 2003
Additional Information
Peter Evers’s Websites:
Peter Evers’s Interests:
mobile, innovation, marketing, advertising, technology, creative
Peter Evers’s Honors:
Awarded a Dutch Bloggie for Best Dutch Marketing Weblog 2008 with www.spotlighteffect.nl.
Peter Evers’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
