
Product Guy
San Francisco Bay Area

Product Guy
San Francisco Bay Area
Marc is passionate about conceiving and developing new products. He is equal parts entrepreneur, geek, sales guy, and project manager. He has been in technology for 10+ years with experience in product strategy, product management, product marketing, consulting, implementation, technical project management and sales engineering.
Marc recently coined the term "socialprise" to describe the convergence of social medial and enterprise application, a phenomena articulated by digital marketing executive Rand Schulman. The term was first made public in March 2008 and has since gained acceptance as a framework for understanding the way in which the rich, unstructured data of social networks and social media can be leveraged in the enterprise.
Socialprise, Sales 2.0, Sales Intelligence, SaaS, Business Search & Intelligence, social media, SCRUM and agile development
(Privately Held; 11-50 employees; Information Technology and Services industry)
November 2006 — Present (3 years 2 months)
InsideView is a pioneer in on-demand business search and intelligence. Our flagship application, SalesView, discovers sales opportunities across both social media and traditional data sources. InsideView first introduced the term "socialprise" as a framework for understanding the way in which the rich, unstructured data of social networks and media are beginning to transform the enterprise.
On any given day you will find me...
> Developing and executing our product strategy
> Evangelizing our strategy with analysts & partners
> Managing our product roadmap and development priorities
> Driving customer growth, adoption, and success
> Blocking and tackling