Management Consulting Consultant and Contractor
Bologna Area, Italy
- Current
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- Consultant and trainer in the fields of: marketing, company organisation, sales general management. at DO - Developing Organisations (Self-employed)
- Past
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- Senior Trainer & Consultant - Marketing, Communication & sales Intelligence. at Profexa Consulting
- Marketing and Sales Manager at : Bonomelli Spa – Pharmaceutical Division (Dolzago, Lecco)
- Senior Product Manager at Giuliani Industrie Farmaceutiche (Milan)
- Assistant Product Manager at Star Spa – Condistar Division (Agrate Brianza, Milan)
- Education
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- Istud
- (London University, Loughborough Technical College, UK, 1984)
- Various
- Recommended
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5 people have recommended Pierluca - Connections
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145
connections
- Industry
- Management Consulting
- Websites
Pierluca Santoro’s Summary
On the basis of my experience and interests I could be interested in working in the following pofessional areas:
- strategic marketing consulting,
- brand identity
- training, coaching and consulting.
Pierluca Santoro’s Specialties:
Marketing, Communication, Sales intelligence, Edutaitment.
Pierluca Santoro’s Experience
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Consultant and trainer in the fields of: marketing, company organisation, sales general management.
DO - Developing Organisations (Self-employed)
(Self-Employed; 1-10 employees; Management Consulting industry)
February 1998 — Present (11 years 6 months)
Working, among others, on projects for the following companies:
-Bayer –Cartiere Fedrigoni – GTS Group - Quaker Beverages – Mail Boxes etc. – Nissan – Telemedicasa (Gruppo Air Liquide) – Lega Coop – Galbani – IFOA – WW/Audi – Cojdis Papel SA (Spain) – Sportarredo – Cappelli & Partners (Grant Thorton) – Uoma Communication – Brief Communication – Assocarta – Cegos – API Ro – Profexa - Tata - Akzo Nobel - CCIA Pordenone - Inbev - Partesa group - Telepordenone, Videoregione & Telenordest - Distretto ind.le del Mobile del Livenza - Thomson Multimedia
Strategic Consulting, including business plan & sales strategy development.
Advising new businesses on formation of corporations and business structures and structuring commercial transactions.
Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.
Training, Coaching and Consulting -
Senior Trainer & Consultant - Marketing, Communication & sales Intelligence.
Profexa Consulting
(Privately Held; 11-50 employees; Management Consulting industry)
March 2003 — March 2006 (3 years 1 month)
Strategic Consulting, including business plan & sales strategy development.
Advising new businesses on formation of corporations and business structures and structuring commercial transactions.
Brand development, marketing, communication.
Training, coaching & consulting -
Marketing and Sales Manager
: Bonomelli Spa – Pharmaceutical Division (Dolzago, Lecco)
(Privately Held; 51-200 employees; Health, Wellness and Fitness industry)
June 1990 — January 1998 (7 years 8 months)
Marketing and Sales Manager, reporting directly to the General Manager, supervising 22 products: OTCs, dietary (sports and baby) products, self medications, para-pharmaceuticals (herbal remedies). Head of the division to PBI 2; manager of sales team (34 sales managers; 4 area managers) and of marketing and sales administration team.
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Senior Product Manager
Giuliani Industrie Farmaceutiche (Milan)
(Privately Held; 51-200 employees; Health, Wellness and Fitness industry)
March 1989 — June 1990 (1 year 4 months)
Senior Product Manager, in charge of six OTC and para-pharmaceutical product lines, including the company’s chief product line (Amaro Medicinale Giuliani)
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Assistant Product Manager
Star Spa – Condistar Division (Agrate Brianza, Milan)
(Privately Held; 201-500 employees; Food Production industry)
June 1987 — March 1989 (1 year 10 months)
Assistant Product Manager, operations management for six product lines: three lines of ready-to-use sauces, dry tortellini, pizza mixes and ready-made soups. Project leader for new product line (overseeing all stages from conception, through production, to marketing).
Pierluca Santoro’s Education
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Istud
Master in Business Administration , MBA , June 1986 — December 1986
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(London University, Loughborough Technical College, UK, 1984)
University Diploma , Sociology, Economcs and Law , September 1982 — June 1985
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Various
Post Experience
Numerous professional training programmes in marketing of basic commodities and pharmaceuticals (SDA Bocconi, Mastra, Galgano, Studio Ambrosetti), market prospects (ISPO, CIRM), role training (Hay Consulting) and trainer training (Grant Thorton, Irio).
Additional Information
Pierluca Santoro’s Websites:
Pierluca Santoro’s Interests:
Among others : organizational development, strategic planning.
Pierluca Santoro’s Groups:
Club del marketing e della comunicazione, Alumni Istud, Marketig Agorà
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Social Media Influence
Pierluca Santoro’s Honors:
PUBLICATIONS
“Vademecum per la gestione della Farmacia” (Handbook of Pharmacy Management) Associazione Titolari di Farmacia, 1998.
Sector studies (food, GDO) for the magazine Largo Consumo, 1995-96.
Creator and presenter of weekly “Plus” programme broadcast on TelePordenone (an informative programme on business competition), 2003.
Internal Corporate blog ROI for TiconZero 2007
Blogging about marketing at www.marketingblog.it
Pierluca Santoro’s Contact Settings
Interested In:
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
