Brand Management, User Experience Design, Graphic Design, Client Strategy, Marketing
Charlottesville, Virginia Area
Brand Management, User Experience Design, Graphic Design, Client Strategy, Marketing
Charlottesville, Virginia Area
I have a passion for creating an exciting user experience both on and offline. My experience in the social networking segment has given me a passion for the new ways we connnect, and my experience with creative agencies has given me a thorough understanding of strategic creativity, communications, and marketing.
UI / UX design, branding and identity, marketing/brand management, marcom development, project management, strategic creativity
(Computer Software industry)
January 2008 — Present (1 year 11 months)
iLumina is a popular Bible software suite originally poineered by the Immersion Digital team. With LightsTogether in hiatus, the team shifted focus to develop the next generation of iLumina - a new product called Glo. Responsibilities include: User Experience design, detailed wireframe design & spec doc creation, graphic design vendor procurement and direction, liaison between graphic design and development, new feature conception and execution in a rapidly changing environment. Brand management, including guiding design and production of all marketing materials, including packaging, print materials, videos and web
(Internet industry)
February 2007 — January 2008 (1 year )
LightsTogether is a group-centric social network designed to meet the unique needs of churches and non-profits, haulted early (unfinished) due to investment woes.
Responsibilities Include: User Experience design, new feature conception and execution, spec doc creation, web design, graphic design, marketing and branding material creation. Main responsibility: to conceive new and innovative ways to add value to the product, ensure ideas are in harmony with the mission and structure of the site, and usher them through their life cycle.
(Privately Held; 11-50 employees; Publishing industry)
August 2006 — March 2007 (8 months)
The Journey Group is a communications firm specializing in creating publications, marketing materials, and websites to tell the unique stories of their clients.
Responsibilities Include: Marketing Strategy Consulting, Project Management, Budget Management, Wireframe, Sitemap and User-Flow document creation.
(Privately Held; 11-50 employees; Marketing and Advertising industry)
October 2004 — August 2006 (1 year 11 months)
–Marketing Strategy Consulting
-Marcom development
–Account Management
–Project Management
–Vendor Management
–Graphic Design (print, web, motion graphics)
(Privately Held; 1-10 employees; Marketing and Advertising industry)
August 2000 — December 2005 (5 years 5 months)
Creative Consulting:
Account Management
Project Management
Invoicing, accounts receivable tracking
Vendor Management
Graphic Design
-Budget and Finance management (including income, expenses, taxes, and payroll)
BBA , Marketing , 1996 — 2000
In national touring band for 3 years