Paul Williams

Current

• Head of Retention and Direct Marketing at DSG International

Past

• Head of Marketing at DSG International

Education

• Loughborough University

Connections

88 connections

Industry

Consumer Electronics

Websites

• Golf Betting System
• Road Tax Prices

Paul Williams’s Summary

Direct Marketing professional with 8+ years DM experience, primarily in the Financial Services B2C sector.

A talented strategic thinker with the ability to quickly assimilate ideas into actions, and actions into tangible results. Proven track record of success and progression, able to apply the principles of DM to a multitude of projects with ease, direction and considerable success.

Paul Williams’s Specialties:

Muti-channel Direct Marketing: Direct mail, telesales, internet marketing.

Paul Williams’s Experience

• Head of Retention and Direct Marketing

  DSG International

  (Public Company; DXNS; Retail industry)

  June 2008 — Present (1 year 6 months)

  Responsible for:
  Group Services Retention Strategy
  Group Services Resolicitation Strategy

• Head of Marketing

  DSG International

  (Public Company; DXNS; Retail industry)

  January 2007 — June 2008 (1 year 6 months)

  Responsible for:
  
  UK Financial Services Marketing Strategy
  - Comparemoreatdixons.co.uk
  - Whateverhappens Home Insurance
  
  UK and European Customer Support Agreement Resolicitation Strategy
  - UK CSA Direct Marketing
  - European development/trial of CSA Direct model

Paul Williams’s Education

• Loughborough University

  1993 — 1996

Additional Information

Paul Williams’s Websites:

• Golf Betting System
• Road Tax Prices

Paul Williams’s Interests:

Running, Football, Family, Website design/SEO

Paul Williams’s Groups:

IDM

Paul Williams’s Honors:

IDM Diploma

Paul Williams’s Contact Settings

Interested In:

• career opportunities
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch