Paul Willard

Paul Willard

Director Product Mangement

San Francisco Bay Area

Current
Past
  • First Vice President - eCommerce Solutions Delivery at Washington Mutual
  • First Vice President - eCommerce Solutions Delivery at WaMu
  • Vice President Internet Marketing at Advanta
  • Director Platform Management at NextCard
  • Senior Aerodynamics Engineer at Boeing
Education
  • Stanford
  • Iowa State University
  • Westminster College
Connections
396 connections
Industry
Internet
Websites

Paul Willard’s Summary

I like being involved in building web sites for the consumer market. A good web site is a balance of what the user needs, what the business wants, and what can be built at a given resource level. Balancing these often competing interests on high volume websites with multiple stakeholders is what I find most interesting. High volume sites justify greater (back-end) complexity and more things to balance, which means more fun to me. I have been mentoring and managing people in the internet space since 1999, and I still like to get my hands dirty too.

Paul Willard’s Specialties:

Product Management, Site Design, Online Strategy, Internet Consumer Marketing, User Interface Design, User Experience, Usability, Information Architecture, Interaction Design, Search Engine Optimization, Search Engine Marketing, Affiliate Programs, Display Media Optimization, Online Security, Email, Banking, Underwriting, Risk and Fraud, Metrics and Performance Tracking, Database, SQL, Application of Segmentation, Regression, and other Modeling Methodologies to the User Experience and Marketing


Paul Willard’s Experience

  • Director Product Management

    Coupons.com

    (Privately Held; Internet industry)

    September 2007Present (1 year 11 months)

    Started out working on the interaction design and performance management for the consumer facing web site. We are one of the 100 biggest websites in the US now (and still growing), so now in addition to the website, I am starting a Product Management department to look after the portfolio of products at Coupons Inc.

  • First Vice President - eCommerce Solutions Delivery

    Washington Mutual

    (Public Company; WM; Banking industry)

    2003September 2007 (4 years)

    Manage delivery of all new functionality for consumer facing web properties at Washington Mutual including Project Management Office, Software Product Management, and Outsourced Development. Bank has gone from not on the map (online) to the largest acquirer of online checking and savings accounts in the nation, and from 24th to 4th in Keynote Online Servicing Rank during tenure. Multiple patents obtained related to online account opening and servicing.

  • First Vice President - eCommerce Solutions Delivery

    WaMu

    (Internet industry)

    20042007 (3 years)

    This is redundant to the Washington Mutual Entry created because both entities exist in Linked In.

  • Vice President Internet Marketing

    Advanta

    (Public Company; Internet industry)

    20022003 (1 year)

    Managed design of all new functionality for consumer facing web site, with millions of regular visitors. Received American Business Association Stevie Award for best corporate web site and became best small business credit card web site during tenure. Acquired thousands of new customers online each day.

  • Director Platform Management

    NextCard

    (Public Company; NXCD; Financial Services industry)

    20002002 (2 years)

    Managed design of customer acquistion systems, including nationally recognized segmentation and personalization systems. Systems acquired more new customers than any credit card issuer in the U.S. (ROM ~ thousands each day) and was consistently top ranked by third party rating agencies. Developed one of the first high volume quantitative A-B testing programs on the web, with hundreds of interface tests. Multiple patents obtained.

  • Senior Aerodynamics Engineer

    Boeing

    (Public Company; 10,001 or more employees; BA; Airlines/Aviation industry)

    19932000 (7 years)

    Designed aircraft, tested aircraft, developed flight simulation algorithms based on designs and test data obtained, and wrote a lot of code to analyze designs for new aircraft.


Paul Willard’s Education

  • Stanford

    MS , Manufacturing Systems Engineering , 1999

  • Iowa State University

    BS , Aerospace Engineering , 19881992

  • Westminster College

    19871988

    Thought I wanted to be a lawyer at first, but switched to an Engineering school when I realized that there were no more math or science classes for me after Calculus III and Advanced Chemistry and Physics my Freshman year :-)

    Activities and Societies:
    One of two Churchill scholars at Westminster that year.

Additional Information

Paul Willard’s Websites:

Paul Willard’s Groups:

  •    NextCard Alumni
  •    Former WaMu People

Paul Willard’s Contact Settings

Interested In:

  • career opportunities
  • new ventures
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

Public profile powered by: LinkedIn

Create a public profile: Sign In or Join Now

View Paul Willard’s full profile:

  • See who you and Paul Willard know in common
  • Get introduced to Paul Willard
  • Contact Paul Willard directly

View Full Profile