
Strategy, Technology, Marketing, and Services Executive
Rochester, New York Area

Strategy, Technology, Marketing, and Services Executive
Rochester, New York Area
9 more...
Strategic marketing professional, expert at commercializing emerging technology and incubating IT professional services. Focused on new market entry and developing markets for technology that hasn't "crossed the chasm." Expert in valuation of businesses and R&D portfoilios. Consultant to Fortune 500 clients for strategic revenue growth, business process innovation, and technology adoption. Technology focus on all aspects of unstructured content.
Start-up veteran. Strategic marketing. Market entry. Commercialization. Product and R&D portfolio management. Pro-services/pre-sales management. Lean. Six Sigma. IT services (selection, application development, implementation and deployment). International (Japan, UK, Canada, France, Switzerland). All things unstructured: content management, authoring, XML, publishing, localization, knowledge management, mining, analytics. Pharma, bio-tech, aerospace, hi-tech, discrete, insurance, retail.
(Privately Held; Information Technology and Services industry)
October 2008 — Present (1 year 2 months)
Founded in 1994, Earley & Associates is an information management (IM) consulting company specializing in
- Taxonomy development and management
- Content management strategy
- Search integration
- Usability & Information Architecture
I provide leadership for client engagements, and lead content strategy and solution architecture for enterprise content management and search projects. Led technology selection projects for two notable non-profit agencies for technology to integrate taxonomy and tagging within a SharePoint environment. Conducted a Best Practices benchmarking survey and led thought leadership programs to communicate the findings and relate them to key vertical markets.
(Management Consulting industry)
August 2008 — Present (1 year 4 months)
As The Content Guy, I help clients compete by improving their content lifecycles - business processes and workflows that span the collection, collaboration, authoring, assembly, styling, review, localization, publishing, reuse, and management of content. I bring over 25 years’ experience in publishing operations, consulting, and software development, with expertise in enterprise content and knowledge management, technical publishing, localization, collaboration, user interface design, learning technologies, and information worker productivity. I serve organizations in discrete and process manufacturing, life sciences, high tech, aerospace, retail, energy, and aerospace industries. I provide management advisory services to companies in the unstructured content industry ("the sell side"), as well as content strategy and technology advisory services to organizations adopting these technologies ("the buy side").
(Management Consulting industry)
August 2008 — Present (1 year 4 months)
I provide management advisory services for B2B product companies in the areas of new market analysis, product strategy, segmentation/targeting/positioning, R&D investment analysis, business sustainability, and corporate revenue growth, applying methodologies such as the Blue Ocean strategy framework, real options analysis, expected commercial value, and game theory.
Third Presbyterian Church (Rochester NY http://www.thirdpresbyterian.org outreach and adult faith development), InterClass, Systems for Training Evaluation and Performance (STEP)
Beta Gamma Sigma honor society, Rochester Area Colleges Adult Student of the Year, Eagle Scout.