Paul Travis CMC

Current

President at Institute of Management Consultants - Pacific NW Chapter
Co-Founder at Trustworthy Communication LLC
Principal at Vivify LLC

1 more...

Past

Partner/Principal at OneAccord LLC - Catalyst for Revenue Growth (TM)
Partner at Team Analytics LLC
Trustee, Board Vice Chair, Treasurer at Madrona School (Waldorf Education)

10 more...

Education

Harvard Business School
University of Illinois at Urbana-Champaign
University High School

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Recommended

25 people have recommended Paul

Connections

500+ connections

Industry

Management Consulting

Websites

Paul Travis CMC’s Summary

I literally wrote the book on interim management for revenue (co-authored) which was just adopted in the curriculum of a U.K. university course and mentioned in "42 Rules for Driving Success with Books".

I'm pleased to say "Leadership on Demand: How Smart CEO's Tap Interim Management to Drive Revenue" is getting positive reviews! (Is http://www.leadership-on-demand.com on your LinkedIn reading list?)

Throughout decades in high tech, marketing, business development and consulting, I've learned there are really only 3 ways to increase revenue:
* increase the total number of customers,
* increase the frequency of customer visits, and/or
* increase the purchase per visit.

I enjoy "helicoptering" between the strategic and tactical levels of projects, and have developed a focus on "marketing intelligence" [the nexus between a company's product/service, its brand promise, its customer constituencies, and actual patronage].

My industry sweet spots are:
* software/internet,
* food/beverage, and
* manufacturing organizations.

E-mail me to schedule a time to discuss your situation or challenge. I'm always looking for an opportunity to beat my standing record -- increasing revenues 1,000% in 9 months (leading to a $77 million acquisition).

And if I can't help, I'll be happy to make a referral.

Paul Travis CMC’s Specialties:

Interim Management,
Consulting,
Social Media,
Market Validation,
Product Marketing/Management,
Brand Strategy,
New Product Launch,
Competitive Intelligence,
Pricing/Licensing Models,
Marketing Communication,
Alliances and Partnering,
Customer Relationship Management (CRM)
Business Intelligence (BI)
Web Analytics,
Strategic Planning

Paul Travis CMC’s Education

Harvard Business School

Executive Program in Brand Management 2000 — 2000
University of Illinois at Urbana-Champaign

B.S. , Mathematics and Computer Science , 1981 — 1986
University High School

High School Diploma , 1976 — 1981

Additional Information

Paul Travis CMC’s Websites:

Paul Travis CMC’s Interests:

Electric Vehicles, Green Business, Sidecars, Motorcycles, Multiple Streams of Income, Robert Kiyosaki, Rich Dad Poor Dad, T Harv Eker, Uni High Reunion, Four-Square Conference, The Secret, What the Bleep, Guest Lecturer - University of Washington, Bastyr University, Seattle Pacific University, XanGo, PLATO

Paul Travis CMC’s Groups:

MSANET - Microsoft Alumnet, CRM Association, Toastmasters International, IMC - Institute of Management Consultants, Northwest Venture Group, Venture Advisory Panel, Northwest Entrepreneurs Network, BlueKnot, Context Associated, Landmark Education, Peak Potentials