
Partner, Step Value - Web Intelligence
Portugal

Partner, Step Value - Web Intelligence
Portugal
Company Management including Competitive Analysis, Marketing & Sales, HR and New Business Development.
Customer Service + Consultancy regarding Online Advertising .
Online Advertising Campaigns + Online Strategy advice, for some of the Portuguese best brands.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
January 2008 — Present (9 months)
Online Advertising Campaigns, including online strategy advice, for some of the Portuguese best brands.
Understanding the changes in global media, keeping the company updated with the state-of-the art in digital marketing, exploring the capabilities of online communication to build brands and activate sales.
(Public Company; 1001-5000 employees; Paper & Forest Products industry)
January 2001 — December 2007 (7 years)
Web Marketing Management and Online Promotion Initiatives.
Managing 23 web sites in 6 different languages and using a complete set of digital tools in order to promote Portucel Soporcel Brands worldwide.
For a period of time the e-commerce solutions (extranet) were also part of Paulo Silva´s responsibilities.
(Public Company; 501-1000 employees; Paper & Forest Products industry)
September 1992 — December 2000 (8 years 4 months)
Image & Communication + Internal Communication Management.
Communication with the company different stakeholders, Social Responsibility Initiatives, Presence of the company in Exhibitions etc.
(Privately Held; 11-50 employees; Design industry)
January 1990 — August 1992 (2 years 8 months)
Sales & Marketing Management
Sales Force Coordination, Design & Advertising Consultancy
Management, Marketing, e-Business
Sailing (Partner http://www.bluexperience.com) Classical Motorcycles, Photography, Books, Innovation
ANC - Associação Nacional de Cruzeiros