Paul Isakson

Current

Independent Strategic Planner & Marketing Innovator at Paul Isakson

Past

Head of Strategy at space150
Co-Author / Collaborator at Age of Conversation 2
Director, Strategy & Planning at Sukle Advertising & Design

Account Director at The Integer Group
Account Supervisor at Barnhart/CMI

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2 more...

Education

University of Northern Colorado
Colorado School of Mines

Recommended

7 people have recommended Paul

Connections

500+ connections

Industry

Marketing and Advertising

Websites

Paul Isakson’s Summary

I'm a strategist and creative thinker bent on continually innovating and improving the way we market products and services through the application of design as both a process and discipline.

When it comes to marketing, I believe it should be used to add value to people's lives—not simply to talk about why a company thinks their ______ is better.

I'm always looking for interesting ways to do just that.

Paul Isakson’s Specialties:

Marketing Innovation and Systems Design, Business Innovation, Brand Strategy, Marketing Strategy, Digital Strategy, User Experience Strategy, Social Media Strategy, Mobile Strategy, Social Design, Creative Problem Solving

Paul Isakson’s Experience

Independent Strategic Planner & Marketing Innovator

Paul Isakson

(Marketing and Advertising industry)

October 2009 — Present (2 months)

I solve big business and marketing problems by creating systems for brands to thrive. My approach to creating these systems stems from a constant analysis and synthesis of trends in business, culture and technology to uncover emerging opportunities for organizations to make their products and services more meaningful to people.

Services:
Marketing Innovation and Systems Design, Business Innovation, Brand Strategy, Marketing Strategy, Digital Strategy, User Experience Strategy, Social Media Strategy, Mobile Strategy, Social Design, Creative Problem Solving
Head of Strategy

space150

(Privately Held; Marketing and Advertising industry)

September 2007 — October 2009 (2 years 2 months)

Clients:

American Express, Dairy Queen, Emergent Game Technologies, General Mills, Imation, Memorex, Starz Entertainment, TDK Life on Record, XtremeMac, New Business
Co-Author / Collaborator

Age of Conversation 2

(Marketing and Advertising industry)

September 2008 — September 2009 (1 year 1 month)

Contributed a chapter to the book Age of Conversation 2, available at http://stores.lulu.com/ageofconversation Pick your copy up and support the children's charity Variety.
Director, Strategy & Planning

Sukle Advertising & Design

(Privately Held; Marketing and Advertising industry)

November 2006 — August 2007 (10 months)

Clients:
Denver Water, Gates Corporation, IMCA, New Business
Account Director

The Integer Group

(Public Company; Marketing and Advertising industry)

July 2003 — October 2006 (3 years 4 months)

Client:
Molson Coors Brewing Company

Brands:
Coors Light, Coors Banquet, Molson Canadian, Molson Canadian Light, Keystone Light, Keystone Ice, Zima, Zima XXX
Account Supervisor

Barnhart/CMI

(Marketing and Advertising industry)

April 2000 — July 2003 (3 years 4 months)

Clients:
GE Access, Sun Microsystems, Colorado Rockies, Bancroft Tennis, Harrow Sports, Trimble Navigation, Breckenridge Brewery, ServiceMagic.com

Paul Isakson’s Education

University of Northern Colorado

B.S. , Business Administration // Marketing , 1997 — 1999

Majored in Buisness Administration with an emphasis in Marketing and Advertising.
Colorado School of Mines

Economics 1993 — 1996

Transferred to University of Northern Colorado.

Activities and Societies:

NCAA Division II Athlete (Baseball)