Paul Dunay

Current

Global Managing Director of Services and Social Marketing at Avaya

Past

Global Director of Integrated Marketing at BearingPoint
Director of Marketing at Nuance Communications
Director of Marketing at Scient

Director of Business Unit at Siegel & Gale

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Education

Yale University - Yale School of Management
Massachusetts Institute of Technology - Sloan School of Management
Ithaca College

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Recommended

40 people have recommended Paul

Connections

500+ connections

Industry

Marketing and Advertising

Websites

Paul Dunay’s Summary

Paul Dunay is an award-winning marketer with more than 20 years’ success in generating demand and creating buzz for leading technology, consumer products, financial services and professional services organizations.

Paul is Global Managing Director of Services and Social Marketing for Avaya, a global leader in enterprise communications, and author of Facebook Marketing for Dummies (Wiley 2009). His unique approach to integrated marketing has led to recognition as a BtoB Magazine Top 25 B2B Marketer of the Year for 2009 and winner of the DemandGen Award for Utilizing Marketing Automation to Fuel Corporate Growth in 2008. He is also a five-time finalist in the Marketing Excellence Awards competition of the Information Technology Services Marketing Association (ITSMA) and a 2005 gold award winner.

Buzz Marketing for Technology, Paul’s blog, has been recognized as a Top 20 Marketing Blog for 2009 and 2008, a Top Blog to Watch for 2009 and 2008, and an Advertising Age Power 150 blog in the “Daily Ranking of Marketing Blogs.”

Paul has shared his marketing thought leadership as a featured speaker for the American Marketing Association, BtoB Magazine, CMO Club, MarketingProfs, Marketing Sherpa, Marketing Executives Networking Group (MENG), and ITSMA. His articles and research have appeared in Business Week, BtoB Magazine, Information Week, MarketingProfs and Marketing Sherpa.

Paul holds an Executive Certificate in Strategy and Innovation from MIT’s Sloan School of Management and a bachelor’s degree in Marketing and Computer Science from Ithaca College.

Gain insights into Paul’s approach to integrated and social media marketing at: http://www.buzzmarketingfortechnology.com.

Paul Dunay’s Specialties:

B2B Marketing, Technology Marketing, Services Marketing, Word of mouth marketing, Buzz marketing, Viral marketing, Online Marketing, Integrated marketing campaigns, Marketing ideas and innovations

Paul Dunay’s Experience

Global Managing Director of Services and Social Marketing

Avaya

(Privately Held; Telecommunications industry)

February 2009 — Present (10 months)
Global Director of Integrated Marketing

BearingPoint

(Public Company; OTC:BGPT; Management Consulting industry)

June 2003 — February 2009 (5 years 9 months)
Director of Marketing

Nuance Communications

(Public Company; NUAN; Computer Software industry)

June 2002 — June 2003 (1 year 1 month)
Director of Marketing

Scient

(Privately Held; Internet industry)

October 2000 — June 2002 (1 year 9 months)
Director of Business Unit

Siegel & Gale

(Privately Held; Marketing and Advertising industry)

April 1999 — October 2000 (1 year 7 months)

Paul Dunay’s Education

Yale University - Yale School of Management

Exec Ed , Leadership , 2008 — 2008
Massachusetts Institute of Technology - Sloan School of Management

Exec Ed , Strategy and Innovation , 2005 — 2007
Ithaca College

BS , Computer Science