Patrick Cook

Current

• Senior Internet Marketing Specialist at SolidWorks Corporation

Past

• Assistant to Manager, Database/Circulation at Grand Circle Corporation
• Assistant to Marketing Managers at SolidWorks
• Billing Associate at Lighthouse Medical Management

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Education

• Northeastern University

Connections

105 connections

Industry

Marketing and Advertising

Websites

• My Website

Patrick Cook’s Experience

• Senior Internet Marketing Specialist

  SolidWorks Corporation

  (Public Company; DASTY; Computer Software industry)

  May 2006 — Present (3 years 7 months)

  In this role I manage the development and optimization of multiple SolidWorks web properties and online lead generation campaigns. Additionally I help to manage the prioritization and communication of projects between the Marketing and MIS departments, acting as a technical consultant creating development plans, project specifications and implementation strategies.

• Assistant to Manager, Database/Circulation

  Grand Circle Corporation

  (Privately Held; Leisure, Travel & Tourism industry)

  January 2003 — April 2006 (3 years 4 months)

  I started with GCC as a full-time intern for 6 months through the Northeastern Co-op program. In this role I assisted the database marketing team quantifying, scoring, and measuring lead response rates in a direct mail marketing environment. I continued to work at GCC well after my internship to train and work in advanced list development, segmenting, and database management.
  • Created direct mail marketing campaigns based on performance figures and lead scoring metrics
  • Developed and managed catalog promotions based on sales performance and production schedules
  • Evaluated and quantified response rates for various direct mail pieces to assist in future marketing campaigns

• Assistant to Marketing Managers

  SolidWorks

  (Public Company; Marketing and Advertising industry)

  January 2004 — September 2005 (1 year 9 months)

• Billing Associate

  Lighthouse Medical Management

  (Medical Practice industry)

  May 2000 — July 2002 (2 years 3 months)

  • Entered patient demographics, charges, and payments for multiple insurance agencies and medical practices
  • Worked with clients and insurance agencies to reprocess and finalize denied medical claims
  • Updated patient accounts, posted payments, and created hard copy data journals of each transaction

Patrick Cook’s Education

• Northeastern University

  BSBA , Marketing & Management Information Systems , 2001 — 2006

  Activities and Societies:

  Northeastern MIS Club

Additional Information

Patrick Cook’s Websites:

• My Website

Patrick Cook’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch