Patou Nuytemans

Current

EAME Digital Director & OgilvyInteractive Enterprise Strategy Director at Ogilvy Group

Past

EAME Digital & Telco Taskforce Leader / Customer & Digital Strategy Director Cape Town at OgilvyOne Worldwide
EAME Business Performance Consultant at OgilvyOne
Global Knowledge Manager, Senior Partner at OgilvyOne Worldwide - New York

Mission Director IBM Software EAME at Ogilvy
Direct and Online Communication Manager at Microsoft Benelux
Account Director at OgilvyOne Brussels

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Education

Vlekho
Katholieke Universiteit Leuven

Recommended

23 people have recommended Patou

Connections

427 connections

Industry

Marketing and Advertising

Patou Nuytemans’s Summary

Patou is the proof of Ogilvy's reputation as a true network. In her 13 Ogilvy-years she has worked in Brussels, Paris, NY, London and Cape Town.

A Commercial Engineer university graduate, she joined Ogilvy Belgium in 1992, building up experience in crm, direct & integrated marketing for clients in many industries. In 1995 she joined Microsoft, as the Direct & Online Communications Manager Benelux... a fabulous experience. But missing agency life, she joined Ogilvy again in 1998 as the European Account Director for IBM Software, based in Paris, managing the account internationally and across disciplines. Two years later she moved to NY as Ogilvy's 1st Global Knowledge Manager. Under her guard Truffles, Ogilvy's intranet, became an invaluable resource for 11,000 employees in 474 offices, putting a constantly updated treasure trove of communication best practices at their fingertips.

In March 2003 Patou joined the Ogilvy EAME team, supporting offices in 20 countries. She also became the Telco Taskforce Leader. Ogilvy services over 40 telco clients around the world and Patou facilitates knowledge sharing.

In 2005 Patou moved to Cape Town, South Africa, to combine her EAME role with that of Customer & Digital Strategy Director Cape Town. Living in South-Africa and being part of one of Ogilvy's most creative agencies, she loved the challenge of putting what she preaches into practice and contributing to excellent work for Ogilvy's clients.

After 2 years and too many frequent flyer miles she moved back to Europe as the region's Digital Director. Passionate about new media, she continues to enthuse colleagues and clients on how media fragmentation and technology have given consumers more choice and more control, obliging marketers to rethink how they will reach their audiences effectively. She is a popular speaker at conferences with her 'Welcome to the All-Ways On Consumer' speech.

Patou Nuytemans’s Specialties:

CRM, eCRM, digital marketing, social marketing, mobile, training, presentations, fmcg, telco, etc

Patou Nuytemans’s Experience

EAME Digital Director & OgilvyInteractive Enterprise Strategy Director

Ogilvy Group

(Marketing and Advertising industry)

July 2007 — Present (2 years 1 month)
EAME Digital & Telco Taskforce Leader / Customer & Digital Strategy Director Cape Town

OgilvyOne Worldwide

(Public Company; 10,001 or more employees; Marketing and Advertising industry)

July 2005 — June 2007 (2 years)
EAME Business Performance Consultant

OgilvyOne

(Public Company; Marketing and Advertising industry)

March 2002 — June 2005 (3 years 4 months)
Global Knowledge Manager, Senior Partner

OgilvyOne Worldwide - New York

(Marketing and Advertising industry)

August 2000 — March 2003 (2 years 8 months)
Mission Director IBM Software EAME

Ogilvy

(Public Company; Marketing and Advertising industry)

May 1998 — July 2000 (2 years 3 months)
Direct and Online Communication Manager

Microsoft Benelux

(Public Company; Information Technology and Services industry)

July 1995 — May 1998 (2 years 11 months)
Account Director

OgilvyOne Brussels

(Marketing and Advertising industry)

July 1993 — July 1995 (2 years 1 month)

Account director for clients such as JBC (retail), TUM (publisher), Microsoft, IBM, B-Cargo/NMBS etc as well as new business planner