
SEO Manager at Hotels.com
London, United Kingdom

SEO Manager at Hotels.com
London, United Kingdom
Spanish Linguistics graduate with a wide knowledge of new technologies resulting from an additional certificate in Advanced Computing. Varied Experience in web development, database management and graphic design, complemented by strong language ability and organisational skills developed in diverse work environments. Working knowledge across the full spectrum of core search marketing techniques: online marketing, SEO, PPC, SEM.
-Search Engine Optimisation, Pay Per Click, Search Engine Marketing, Client Relations Management, Web Development, Multilingual SEO, Link Building, Reputation Management
(Public Company; EXPE; Leisure, Travel & Tourism industry)
June 2009 — Present (7 months)
- Improve the search engine visibility of several Hotels.com sites
- Increase the search engine traffic to those sites and improve the effectiveness of the SEO processes
- Increase awareness of SEO techniques and develop internal knowledge and compliance with SEO guidelines
- Responsible for title/meta data tagging of products as well as URL specifications
- Maintaining existing Hotels.com search engine rankings
- SEO reporting & statistics and keyword analysis reports
- Keeping web development, engineering and production up-to-date with developments in the SEO field
- Regular liaison with the EU SEO team and marketing managers
(Privately Held; Marketing and Advertising industry)
January 2009 — May 2009 (5 months)
International SEO consultant for WebCertain , a Multilingual SEO company , where he provides with support, consultancy and branding strategy about International Search and Social Media across Europe.
(Internet industry)
November 2007 — December 2008 (1 year 2 months)
Account Manager SEO/PPC , Webcertain
• Achieve team targets on SEO rankings and PPC ROI
• Manage Multilingual major accounts across different countries
• Attend client meetings and presentations
• Understand clients business and capture business requirements
• Additional duties: Provide analysis for the sales team, recommending link building strategies for clients and managing & developing long term client relationships.
(Internet industry)
April 2006 — November 2007 (1 year 8 months)
SEO Consultant / Link Analyst , WebCertain
• To provide recommendations to optimise Spanish client web sites.
• To be involved in all aspects of the search engine optimisation campaign (keywords analysis and research, link analysis, SE compatibility)
• Development of link building system to speed up the process
• Assistance to Spanish PPC and site migration processes
• Client search engine ranking reporting and analysis
• Spanish and Italian translation & copywriting
(Privately Held; 201-500 employees; Marketing and Advertising industry)
January 2006 — April 2006 (4 months)
• Telephone linguistic assistance for the International department in charge of the Hispanic-speaking sphere of marketing campaigns.
(Fund-Raising industry)
November 2002 — May 2003 (7 months)
• Responsible for overseeing database implementation
• Graphic design of posters to assist with company’s marketing campaign
• Proof reading transcripts of government parliamentary sessions
1993 — 1998
HND , Computing Science , 2000