Creative Planner at The Brooklyn Brothers
London, United Kingdom
Creative Planner at The Brooklyn Brothers
London, United Kingdom
www.organic-frog.com
Account planning,
Brand & Digital strategies
(Marketing and Advertising industry)
2008 — Present (1 year )
www.thebrooklynbrothers.com - London
(Privately Held; Internet industry)
June 2007 — September 2008 (1 year 4 months)
www.duke-interactive.com - London
I established Duke London (Digital agency) planning activities, becoming lead planner on all the agency clients. I also established the planning process (or Anti-process!) together with the agency senior members. Part of my job was also to evangelise clients and staff to digital changes.
Main activities: Brand & digital strategies, Pitching, creative briefings & providing creative inspiration, consumer research.
Clients: Nissan, Dockers, Levi’s, Universal Music, McDonald’s
(Privately Held; OMC; Marketing and Advertising industry)
2006 — June 2007 (1 year )
www.agency.com - London
Brand & digital strategies, writing creative briefs & providing creative inspiration, consumer research, leading competitor reviews for pitches, helping senior Agency members for conferences about digital & industry issues, contributing to think pieces, providing digital insights, lead planner on tactical campaigns including client facing and 'insipration meetings' about the future of digital/web2.0
Clients: British Airways, Ikea, P&G, British Telecom, COI
(Privately Held; Marketing and Advertising industry)
2005 — July 2006 (1 year )
www.akqa.com - London
Brand & digital strategies, writing creative briefs, creative inspiration, consumer research, competitor reviews for pitches, providing stimulus for senior planners, contributing to think pieces, providing digital insights.
Clients: Coca-Cola, Nike, Xbox, Orange, Unilever, Johnnie Walker, Sky,Yell.com, IHG.
MA , Communications , 2003 — 2005
www.iscom.fr
BA , History , 2000 — 2003
www.univ-lyon2.fr
History, Sociology, Philosophy, Understanding Consumption, Chinese Calligraphy, Technology, Politics, Reading, Theatre, Cinema, Graphic design, Urban Art, American Football, Rugby, Ski...
Member of the APG - www.apg.org.uk
Digital Planning/Marketing lecturer at:
- ISCOM - Paris. www.iscom.fr since 2007
- Berghs School of Communication - Stockholm. www.berghs.se 2009