Laurent Magloire

Laurent Magloire

Marketing analyst at Agence Boléro

France

Current
  • Marketing analyst at Bolero
Past
  • Junior Competitive Intelligence Analyst at EEIE
Education
  • Ecole Européenne d'Intelligence Economique
  • Université Lumière (Lyon II)
  • Universität Kassel
Connections
13 connections
Industry
Marketing and Advertising
Websites

Laurent Magloire’s Summary

o Profile :Currently working as an Internet marketing analyst, I'm specialized in monitoring on line media and social web networks for two years. I have run various ranges of internet operational strategies and web reputation analysis for international companies.

o Background : Online Marketing, Competitive intelligence, BA

o Languages : French, English, German

=> A long term Internship or a VIE in New York in the field of Online Marketing or Market Intelligence

Laurent Magloire’s Specialties:

Market & Competitive Intelligence, Online Advocacy & Lobbying, Web Reputation Analysis, Search Engine Optimization, Public Relations 2.0


Laurent Magloire’s Experience

  • Marketing analyst

    Bolero

    (Privately Held; 51-200 employees; Computer Software industry)

    2006Present (2 years)

    o Conducted web reputation analysis for international companies
    o Performed internet research in French, English and German
    o Executed various cyber-lobbying missions (SEO, PR with bloggers, buzz, adovacy)
    o Implemented a buzz monitoring software (sourcing, user administration, data analysis)
    o Supported agency's managing directors with market intelligence (market trends, competitors, innovations)

  • Junior Competitive Intelligence Analyst

    EEIE

    (Management Consulting industry)

    20062007 (1 year)

    o Provided recommendations on crisis communication for a travel company
    o Performed competitive intelligence in the field of Haute Couture, Hotels, Software...
    o Monitored, summarized and interpreted European Commission debates related to traffic safety


Laurent Magloire’s Education

  • Ecole Européenne d'Intelligence Economique

    Msc, Competitive intelligence, 20062007

    graduated first in the class

    Activities and Societies:
    Performed various CI missions as a junior consultant
  • Université Lumière (Lyon II)

    MSC, in Business Management, majoring in marketing and international affairs, 20052006

  • Universität Kassel

    Bachelor’s Degree, Economics, 20042005


Additional Information

Laurent Magloire’s Websites:

Laurent Magloire’s Interests:

Buzz marketing, competitive intelligence, web watching, blogging, snowboard and hiking, thrillers, travelling (Mexico, Germany, Andalusia...)

Laurent Magloire’s Groups:

  •    Link to New York
  •    Expat Network
  •    NY:MIEG
  •    NY Video 2.0
  •    Agency.com Alumni & Current Employees
  •    New York Venture Community
  •    Online Marketing Network
  •    Friends of New York City
  •    Buzz Marketing
  •    Influencia
  •    WiMax Leaders

Laurent Magloire’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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