SEO & Internet Marketing Specialist
United Kingdom
- Current
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- SEO & Internet Marketing Specialist at www.funkypigeon.com
- Google Specialist at Spilt Ink Studio Nature of Business: Online businesses
- Remote SEO Somerset, UK at Spilt Ink Studio
- SEO Consultant - SIA UK at Murrall Holdings
- Online Sales at Organisation
- Advertising Team Leader / Field Sales at Organisation
- Past
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- SEO Consultant at Morrell Holdings Nature of Business: Online businesses
- Business Development Manager at Teamwork Energy Bureau Services Ltd
- Financial Recruitment Consultant at Nature of Business: Recruitment
- Accountancy Recruitment at Badenoch & Clark
- Recruitment Consultsant at Change Recruitment Services
- Marketing Manager at eBay
- Sales Team Leader at Archant Plc
- Education
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- Weston College
- Weston super Mare College
- The Brunts School, Mansfield
- Recommended
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1 person has recommended Nina - Connections
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16
connections
- Industry
- Consumer Goods
- Websites
Nina Greaves’s Summary
Google ranking specialist, encompassing Google Analytics, Google Adwords and website critique.
Website Optimisation, SERPS, PPC, Google specialist
Web copy, advert design and campaign management experience.
Nina Greaves’s Specialties:
Sales, Marketing, Management, SEO, PPC
Nina Greaves’s Experience
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SEO & Internet Marketing Specialist
www.funkypigeon.com
(Consumer Goods industry)
August 2009 — Present (4 months)
Promoting and evolving the company brand www.funkypigeon.com providing an online service to personalising cards and gifts.
Implemented changes and SEO actions to rebrand from remind4u.com to funkypigeon.com, including 301 redirect, deep linking 301 and SERPs research for competitors and a blanket Adwords campaign -
Google Specialist
Spilt Ink Studio Nature of Business: Online businesses
(Consumer Goods industry)
August 2009 — Present (4 months)
Responsible for driving internet traffic to the Companies' website and goal conversion
Search Engine Optimisation (SEO) using the administration login
Providing Google Analytics (GA) code to the IT department to add to the websites
Analyzing GA trends, visitor frequency, traffic sources, keywords, Goals and KPI's, and making recommendations to IT accordingly to maximize online response
Responsible for creating Google AdWords account, deciding the best keywords and advert wording, to PPC and Cost Per Click, keywords, placements and ad variation, banner placement
Creating keyword rich blogs, newfeeds and updating regularly
Submitting monthly traffic and GA reports to the director
Responsible for creating website content text from scratch to suit company image
Achievements to date: From an Alexa ranking of 1,405,000 down to 750,3005 in the 6 weeks of employment. In some areas of Adwords responsible for increased traffic to key areas of the website by 6,000%. Advised web programmers in the best possible ways of optimization.
Second website Alexa ranking down from 11,000,000 to 1.300,000 in three weeks -
Remote SEO Somerset, UK
Spilt Ink Studio
(Consumer Goods industry)
August 2009 — Present (4 months)
SEO eMarketing Internet Specialist
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SEO Consultant - SIA UK
Murrall Holdings
(Security and Investigations industry)
June 2009 — Present (6 months)
Responsible for improving the google rank of the new business, search engine optimisation
There are several websites under the Murrall Holdings umbrella, currently I am working on www.siauk.org and www.newsecurityjob.com -
Online Sales
Organisation
(Consumer Goods industry)
December 2003 — Present (6 years )
Specifically only 12" vinyl records
Nature of Business: Ebay
Duties:
Carrying out market research for popular selling products
Marketing best selling products in an enticing manner
Creating online auctions to attract buyers
Responsible for international shipping
Resolving customer queries via internet and telephone
Responsible for personal budgets and cashflow -
Advertising Team Leader / Field Sales
Organisation
(Consumer Goods industry)
February 1999 — Present (10 years 10 months)
Nature of Business: Media
Duties:
Responsible for a small sales team of 4
Selling advertising space with 3 newspaper titles over the telephone and in person
Cross selling advertising space for the entire group of newspapers throughout Somerset
Arranging meetings with clients for face to face presentations
Agreeing price negotiation with clients
Responsible for team motivation and to exceed revenue targets
Creating and designing attractive advertisements
Working to tight copy and printing deadlines
Liaising with management on a weekly basis for sales updates and brainstorming
Processing new accounts and collecting pre payments, safe cash handling
Responsible for lead generation and developing existing database of clients
Assisting the page planner to ensure correct placing of adverts before printing
Training staff on internet use, letter composition and emails -
SEO Consultant
Morrell Holdings Nature of Business: Online businesses
(Consumer Goods industry)
June 2009 — July 2009 (2 months)
Attended an intensive two day SEO course covering all areas of search engine page rakings, keywords, metatags, backlinks, blackhat, networking, blogs, directory submissions and more
Responsible for driving internet traffic to 4 of the Companies' websites via Search Engine Optimisation (SEO)
Providing Google Analytics (GA) code to the IT department to add to the websites
Analyzing GA trends, visitor frequency, traffic sources, keywords, Goals and KPI's, and making recommendations to IT accordingly to maximize online response
Responsible for creating Google AdWords account, deciding the best keywords and advert wording, to Cost Per Click, keywords, placements and ad variation, banner placement etc
Creating keyword rich blogs, newfeeds and updating regularly
Client contact to encourage new vacancy listing on www.siauk.org security recruitment website
Resolving candidate queries over the telephone and electronically
Submitting weekly traffic and GA reports to the four directors
Autonomy to voice new ideas for website improvement, creating website content text
Researching new ways to constantly improve web presence for the sites assigned to me -
Business Development Manager
Teamwork Energy Bureau Services Ltd
(Consumer Goods industry)
December 2008 — June 2009 (7 months)
uk.com
Nature of Business; Responsible for evolving the company brand, reporting to the two directors
Primarily implemented a number of positive changes to the company website,
Boosted Google rankings by an unforeseen amount estimated 2,000% with the use of online directories and AdWords and SEO focus.
Responsible for creating advertisements for the Company and market testing, reporting and recommending future presence in different forms of media
Promoted brand awareness by a consistent telesales marketing strategy
Promoted brand awareness by launching an email broadcast to high level decision makers, total autonomy in following this up with telephone calls and mail marketing. Responsible for copy writing, proofing and also tying the campaign in with 'freebies' through the post.
Generated at least 3 incoming calls per week via website promotion alone
Confident and consistent cold calling to multi-site companies, decision maker presentations both face to face and over the telephone
Experience in tender applications, confidential company information handling, preparing reports, letter composition
Gained a valuable insight into green renewable energy, energy surveys, carbon footprint reduction and bureau services within the private and public sector.
Achievements:
Historically, the Company has never required a Sales department, as 58% of their work is Government contracted, the remainder is from local authorities and business networking throughout it's 11 year presence in the Energy industry.
My role was to implement a new marketing strategy, including weekly meetings with surveyors and estimators to change the Company presence on the internet from 'invisible' to prominent which was achieved within a 5 week period.
Already I have proved new business in excess of £10,000 with other projects and tenders in the pipeline with proposals valued at over £2million
There is no current database system held by this company, I utilise Excel for this purpose. -
Financial Recruitment Consultant
Nature of Business: Recruitment
(Consumer Goods industry)
December 2006 — November 2008 (2 years )
Duties:
Responsible for developing business with new clients through telephone and face to face presentations
Communicating at all levels, to fully qualified accountants and finance directors
Generating new leads and business contacts, following up company literature
Creating tempting adverts for current vacancies
Registering, interviewing and pre-screening candidates to assess suitability
Matching candidate skills and experience to client vacancies
Selling candidates and arranging interviews with clients
Referencing candidates to ensure suitability
Honestly assisting candidates with interview technique
Liaising with clients and candidates to resolve day to day queries
Maintaining accurate data on the company database
Complying with industry regulation and company policies
Representing the company honestly and professionally at all times
Maintaining the confidentiality of client, candidate and company information
Matching clients needs with available candidates on behalf of 3 companies, specifically covering Bristol, Avon and the Somerset area.
Achievements:
Employed to help with the launch of the new finance division, on a cold/warm desk, I created several marketing campaigns specifically designed to create client awareness of this new service. I had total autonomy with every marketing campaign and brought on several key accounts and new clients. 3 recruitment companies with identical job description -
Accountancy Recruitment
Badenoch & Clark
(Public Company; 501-1000 employees; Staffing and Recruiting industry)
November 2007 — May 2008 (7 months)
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Recruitment Consultsant
Change Recruitment Services
(Accounting industry)
December 2006 — November 2007 (1 year )
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Marketing Manager
eBay
(Public Company; 10,001 or more employees; eBay; Internet industry)
June 2004 — November 2006 (2 years 6 months)
Selk emaplyed at home for 2 years purely selling on eBay
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Sales Team Leader
Archant Plc
(Newspapers industry)
February 1999 — February 2003 (4 years 1 month)
Newspaper Advertising Sales - Managing a small team
Nina Greaves’s Education
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Weston College
Creating writing / web content and copy 2009 — 2010 (expected)
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Weston super Mare College
AAT , Accounting , 1999 — 2000
REC
- Activities and Societies:
- B&I Bristol area
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The Brunts School, Mansfield
'O' levels grade A to C, 2 GCSE's grade 1, AS Level Biology
Additional Information
Nina Greaves’s Websites:
Nina Greaves’s Interests:
Collecting music
Nina Greaves’s Groups:
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UK SEO, PPC & Social Media -
UK Sales, Marketing and Business Development Network -
www.OnlyMarketingJobs.com - it pays to know people -
Marketing Week Live -
Business Development Professionals (UK) -
SEO & Internet Marketing group UK
Nina Greaves’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
