
Co-Founder, Effektive Solutions
San Francisco Bay Area

Co-Founder, Effektive Solutions
San Francisco Bay Area
Nicole Nicolay is Co-Founder of Effektive Solutions, a marketing and technology solutions company for real estate professionals and title insurance companies. Located in the Bay Area of California, the company has set itself apart from the rest, by integrating valuable real estate content with unparalleled technological innovation. Effektive Solutions aims to exceed customer expectations, as well as raise standards in the real estate industry.
Nicole is responsible for creating products and services which have assisted over 30 title county operations, and growing! Demand for continued real estate support has initiated the development of a new online solution and support blog for agents/brokers entitled MyMarketWare. MyMarketWare offers MarketSites, a premier single property site service coupled with marketing advice and support.
THE BLOGS: As co-author of MyTechOpinion, Nicole shares her technical insight and practical application for technology offerings in the real estate industry. As author of the MyMarketWare Blog, Nicole shares how-to articles, video tutorials, and resources for real estate marketing. She is also a contributor to the HomeGain blog, member of the Inman Blog Network, and tech columnist for Chicago Agent Magazine.
real estate technology, real estate marketing, real estate consulting, presenting & training, writing, editing, desktop publishing, graphic design, blogging, networking, SEO, Web 2.0, social media
BA & Multiple Subject Teaching Credential, Environmental Education, Philosophy, Italian, 1995 — 1999
Graduated with Honors, Minored in both Philosophy & Italian
family, education, technology, writing, blogging, fitness & health, swimming, scuba diving, snowboarding, travel, social networking, dance, gardening, wine, adventure, baking biscotti
BayEast
Graduated with Honors 1999
Distinction Award from Environmental Studies/Planning 1999
Technology Innovators in Education Award 2001
Best Mom Award (presented by Evan & Emilia) 2007