Nidhi Makhija

Nidhi Makhija

Digital Marketer

Mumbai Area, India

Current
Past
  • Social Media Consultant at Holland-Mark
  • Social Media/Marketing/Sales at LocaModa
  • President at Emerson International
  • Account Planner at EmComm AAF Account
  • Account Executive at EmComm
Education
  • Emerson College
Connections
156 connections
Industry
Marketing and Advertising
Websites

Nidhi Makhija’s Summary

I do digital marketing at Experience Commerce, a digital agency in Bombay. It's fun.

Nidhi Makhija’s Specialties:

social media, blogging, advertising, strategy & brainstorming


Nidhi Makhija’s Experience

  • Digital Marketing Exec

    Experience Commerce

    (Privately Held; Marketing and Advertising industry)

    September 2009Present (4 months)

    Among other things, I'm the Community manager for Royal Challengers Bangalore (IPL Cricket team)

  • Social Media Consultant

    Holland-Mark

    (Marketing and Advertising industry)

    July 2009July 2009 (1 month)

    (Freelance Position)

    Conducted a 'social media audit' on a client. Determined where client stood in competitive landscape, identified problems, recommended social media solutions. Explored how social media fits into the structure of an ad agency.

  • Social Media/Marketing/Sales

    LocaModa

    (Privately Held; Information Technology and Services industry)

    February 2009July 2009 (6 months)

    - Gained insight into the inner workings of a technology start up
    - Conducted email & telephone outreach as part of Sales & Marketing team
    - Learned a lot about the Digital Out-Of-Home industry in the process
    - Responsible for social media profiles (Maintenance, outreach, customer support)
    - And lots more :)

  • President

    Emerson International

    (Marketing and Advertising industry)

    September 2007December 2008 (1 year 4 months)

    Organized events, including the International Gala, with the aim of:

    - creating sense of community amongst international students at Emerson
    - enabling international students to share their culture with each other and with the larger Emerson population

  • Account Planner

    EmComm AAF Account

    (Marketing and Advertising industry)

    September 2006June 2008 (1 year 10 months)

    Part of Emerson College's marketing team for the American Advertising Federations' annual National Student Advertising Competitions

    2007-2008 Client: AOL's AIM Social Media Suite
    - Developed Branding Strategy
    - Placed 1st at district level, 5th at national level

    2006-2007 Client: Coca Cola Classic
    - Contributed to Interactive and Non-Traditional departments
    - Placed 3rd at district level

  • Account Executive

    EmComm

    (Marketing and Advertising industry)

    September 2007May 2008 (9 months)

    Headed up the 'Dirty Dishes' account and led a team of 12 students to create a marketing plan for local burlesque artist Scarrie Sinsation.


Nidhi Makhija’s Education

  • Emerson College

    B.S. , Marketing Communications: Advertising , 20052008

    Multilingual: fluent in Hindi and studied Mandarin for 3 years.


Additional Information

Nidhi Makhija’s Websites:

Nidhi Makhija’s Interests:

Traveling, bicycling, playing with gadgets, discovering new audiobooks & podcasts

Nidhi Makhija’s Groups:

AAF, EmComm, Emerson International, Speak Up!

  •    Indian Social Media Landscape
  •    Digital Marketing India

Nidhi Makhija’s Honors:

Who's Who in American Universities & Colleges, 2008-2009

Zacharis Scholarship for excellence in Communications, Emerson College

Honors Program Scholar, Emerson College

5th place nationally at AAF's National Student Advertising Competition 2007-2008

27th EVVY for Outstanding Integrated Marketing Campaign 2007-2008

3rd place at district level at AAF's National Student Advertising Competition 2006-2007

26th EVVY for Best Advertising Campaign 2006-2007


Nidhi Makhija’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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