Nicole Alexander

Past

• V.P., Marketing & Communications at Global Grind
• Assoc. Marketing Director at The Nielsen Company
• Marketing Manager at Military.com / Monster Worldwide

• Marketing Manager at New York Times Digital
• Account Executive at DAC Group

see less...

2 more...

Recommended

11 people have recommended Nicole

Connections

321 connections

Industry

Online Media

Websites

• My Company
• My Blog

Nicole Alexander’s Summary

Nicole Alexander has spent the last 10 years honing her skills in interactive marketing, strategic planning and relationship management; spanning a range of industries from new media to publishing.

As head of client relations Nicole is responsible for the overall leadership, planning, management, growth and profitability of all U.S. agency/client accounts while maintaining ongoing top-level client contact, serving as a long-term direct marketing partner.

Nicole has worked extensively in digital media as vice president of marketing for start-up Global Grind, and in key positions at The Nielsen Company, Military Advantage (division of Monster Worldwide), and The New York Times online.

Nicole Alexander’s Specialties:

Integrated Marketing; Emerging Media, Client & Public Relations; Strategic Planning; Market and Consumer Research, Analytics; Search Engine Marketing

Nicole Alexander’s Experience

• V.P., Marketing & Communications

  Global Grind

  (Privately Held; Internet industry)

  2007 — 2008 (1 year )

  Reporting directly to the President & CEO, create interest, demand and recognition for Global Grind and its content through Public Relations, Product Marketing, Creative Services, Advertising, Strategic Relationships, Direct, Event, Channel and Online Marketing. Additionally, to ensure the product is demand driven, coordinate with key internal stakeholders including Product, Biz Dev., and Sales.

• Assoc. Marketing Director

  The Nielsen Company

  (Privately Held; Market Research industry)

  2006 — 2007 (1 year )

  Oversee the implementation of marketing plans, including email, paid search, and affiliate deals, to drive traffic to our website properties, while developing strategies to monetize that traffic. Implementation of web analytics to develop best practices for UI and campaign optimizations.

• Marketing Manager

  Military.com / Monster Worldwide

  (Internet industry)

  2005 — 2006 (1 year )

• Marketing Manager

  New York Times Digital

  (Public Company; 201-500 employees; NYT; Online Media industry)

  2002 — 2005 (3 years )

• Account Executive

  DAC Group

  (Marketing and Advertising industry)

  1999 — 2002 (3 years )

Additional Information

Nicole Alexander’s Websites:

• My Company
• My Blog

Nicole Alexander’s Interests:

Avid Traveler, Adventure Sports, Movies & Films, Socializing, Networking, Gamer, Anime & Manga lover

Nicole Alexander’s Groups:

Chief Marketing Officer (CMO) Council, Member 2009
The Advertising Research Foundation (ARF), Member 2008

•    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
•    Social Media Marketing
•    The New York Times Company (This group is not affiliated with or sponsored by The New York Times)
•    Media & Entertainment Professionals
•    Chief Marketing Officer (CMO) Council
•    twitter innovators Innovation & Creativity Network of Tweeters
•    NYTdConnected
•    Social Entertainment Professionals
•    White House
•    New York Marketers

Nicole Alexander’s Honors:

NYTimes.com Annual Break Out Performance Award, Recipient
The New York Times Company Punch Sulzberger Award, Recipient

Nicole Alexander’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• expertise requests
• reference requests
• getting back in touch