
Social media and corporate communication expert
Rome Area, Italy

Social media and corporate communication expert
Rome Area, Italy
I am a management consultant with a strong experience in the field of corporate communication and marketing. I had the opportunity to delve into several specialties: public relations, internal communication, branding, online communication.
In the last years, I specialized in the creation and government of social network e I actively study the impact of social media (blog, social network, wiki, etc.) on people, companies and institutions.
I write about these topics in my blog and on Nova 24 (Il Sole 24 Ore) and I am invited to conferences and seminars as speaker and teacher.
Management consulting, corporate communication, public relations, branding and identity, network weaving, social media governance, social software, user experience, web design.
(Public Relations and Communications industry)
September 2008 — Present (1 year 3 months)
I founded and coordinate Club dei media sociali, a social network that promotes the study, the knowledge and the use of social media in Italian companies.
(Internet industry)
March 2007 — Present (2 years 9 months)
Elastic is a consultancy firm specialized in the design, implementation and management of social networks and online services that foster social interaction and create value for organizations and people.
We are working for Alenia Aeronautica, Alenia Aermacchi, EU Commission, Microsoft, Ebitemp and Fondazione Magna Carta (january 2009).
(Management Consulting industry)
January 2006 — March 2007 (1 year 3 months)
Mapo Associati was a niche consulting firm specialized in online communication and user experience. We worked for Finmeccanica (www.finmeccanica.it), Polizia di Stato (www.poliziadistato.it), Ebitemp (www.ebitemp.it) and Anmil (www.anmil.it). The company has evolved and has become Elastic.
(Educational Institution; Marketing and Advertising industry)
2003 — 2006 (3 years )
Teacher of "Corporate Communication and New Media" at post-graduate masters of Accademia di Comunicazione (www.hdemia.it) in Milan.
(Management Consulting industry)
September 2003 — December 2005 (2 years 4 months)
As an indipendent consultant and helped my clients to create strategies to use new media to reach their objectives. I worked for Finmeccanica, Tim, Ebitemp, Anmil and Spoleto Festival.
(Privately Held; Telecommunications industry)
September 2001 — June 2003 (1 year 10 months)
I was responsible of the development of Internet services for business and residential customers. I also managed the numerous web sites of the company, borned after a merge of regional telecom companies funded by venture capital funds Kiwi I e Kiwi II.
(Internet industry)
March 2000 — June 2001 (1 year 4 months)
In 2000, I founded Wikey, one of the first Italian wireless application service provider. The company was funded by venture capital fund Kiwi II.
Wikey was partner of Wind and Vodafone Italia and provided them logos and ringtones for the Italian market. After one year, the company was acquired by Elitel.
(Civic & Social Organization industry)
January 1998 — March 2000 (2 years 3 months)
I designed and was responsible for the implementation of web based reservation system for the public museums of Rome.
(Non-Profit Organization Management industry)
1997 — 1998 (1 year )
I was responsible of media relations and I designed e managed the implementation of the first web site of the association.
(Public Relations and Communications industry)
1996 — 1997 (1 year )
Founded by Toni Muzi Falconi, On Off was one of the first Italian companies specialized in online communication. I designed and managed the implementation of several web sites: Tim, Internazionali di Tennis di Roma, Bimillenario di Cristo.
(Public Company; IPG; Public Relations and Communications industry)
1994 — 1995 (1 year )
I was a junior accont and worked for McDonald's Italia, Buena Vista Home Entertainment and Ernst & Young following activities linked to corporate communication, internal communication and media relations.
Economics 1992 — 1994
Economics 1990 — 1992
Political Science 1988 — 1990
I love cooking fancy recipes and people say I'm a good chef. I would like to learn sailing, but it takes too much time: for now I can take part to a crew as tailor ;-)
Socio accreditato Ferpi