Nick Sawbridge

Current

• Founder at Rapid ICE LLC

Past

• Joint Founder at Make Innovation Happen
• Managing Director at Innovate Consultancy Ltd
• Director at New Products Ltd

• Marketing Manager at CPC Best Foods
• Account Manager at D'Arcy MacManus and Masius
• Brand Manager at Kraft Foods

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Education

• Hatfield Polytechnic

Recommended

7 people have recommended Nick

Connections

80 connections

Industry

Consumer Goods

Websites

• My Company
• My Blog

Nick Sawbridge’s Summary

I've worked in innovation for 20 years running consultancy firms and directing multi-national projects.

Key categories have been food and drink (especially beer, wine and spirits) as well as home improvement, toiletries and pet food.

Key market experience includes UK, Ireland, France, Germany, Italy, The Netherlands, China, Australia and especially the USA.

Nick Sawbridge’s Specialties:

In over 20 years I've helped clients generate thousands of ideas, turn them into concepts, and launch hundreds of new products.

Nick Sawbridge’s Experience

• Founder

  Rapid ICE LLC

  (Privately Held; 1-10 employees; Marketing and Advertising industry)

  January 2006 — Present (3 years 7 months)

• Joint Founder

  Make Innovation Happen

  (Privately Held; 1-10 employees; Marketing and Advertising industry)

  January 2003 — December 2005 (3 years)

• Managing Director

  Innovate Consultancy Ltd

  (Consumer Goods industry)

  1989 — 2003 (14 years)

• Director

  New Products Ltd

  (Public Company; 11-50 employees; Marketing and Advertising industry)

  1986 — 1989 (3 years)

• Marketing Manager

  CPC Best Foods

  (Public Company; 10,001 or more employees; Consumer Goods industry)

  1984 — 1986 (2 years)

  Marketing Manager - New Product Development Knorr brands

• Account Manager

  D'Arcy MacManus and Masius

  (Marketing and Advertising industry)

  1982 — 1984 (2 years)

• Brand Manager

  Kraft Foods

  (Public Company; 10,001 or more employees; Food Production industry)

  1978 — 1982 (4 years)

  First Marketing position! Ran Kraft Salad Dressings and various cheese brands before launching Kraft Singles into the UK

Nick Sawbridge’s Education

• Hatfield Polytechnic

  BA , Business Studies , 1968 — 1972

Additional Information

Nick Sawbridge’s Websites:

• My Company
• My Blog

Nick Sawbridge’s Interests:

Idea workshops,facilitation,innovation,new product development,R&D,concept development,concept copy, concept illustration,idea screening

Nick Sawbridge’s Groups:

•    Blue: The DallasBlue Business Network (25,000+ members)
•    Innovation People Expert Innovators Creative Network
•    Innovation Management Group
•    Front End of Innovation
•    Kraft Alumni Network
•    Consumer Insights Interest Group
•    FMCG Global:Consumer Goods Innovators & Specialists
•    DMB&B Alumni

Nick Sawbridge’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• getting back in touch