Entrepreneur, Owner of Preview and PVL UK Ltd
Brighton, United Kingdom
- Current
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- Associate at Hyde Marketing Ltd
- Vice Chair at CIM Sussex
- Owner & Chairman at PVL UK Ltd
- Owner & Founding Director at Preview
- Chairman at Go4Fresh
- Recommended
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7 people have recommended Nick - Connections
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231
connections
- Industry
- Marketing and Advertising
- Websites
Nick Broom FCIM’s Summary
Entrepreneur, creative thinker and visioner.
Fellow of the Chartered Institute of Marketing.
I am passionate about marketing, customer service, communications, branding and design. With 15 years practical experience in creating creative, customer-focused marketing projects and campaigns in a wide range of businesses, I understand that new media opportunities need to be integrated into an existing and comprehensive strategy to ensure appropriate tactics are delivered in a consistent and measurable format.
Through my consultancy work I help businesses comprehend the opportunities for their brands presented through social media and how best to use these routes of communication to listen, understand and engage with their audience, without the hype and buzzwords that are so common in this space.
I started Preview in 1994, and PVLUK in 2000; now one of the best known names in the specialist vehicle markings sector and built 2 teams of talented individuals in disparate industries where customer focus and targeted marketing approaches have been key to developing our client base and building our brands.
Early in 2008 I involved myself in Go4Fresh - we're set to launch a revolution in the provision of fresh, healthy foods to the workplace - Its a start-up with extensive ambitions - see the website for more!!
I'm also hands on with CIM Sussex, as vice chair on the committee, which is a great and practical challenge whilst helping me continue to hone my marketing skills.
I fill my spare time with sporting activities and a love of motor racing; if its cold, then I may be found snowboarding, if its hot, then I'll be surfing, somewhere in between and I'll be running, cycling or swimming, competitively if possible!
Nick Broom FCIM’s Specialties:
core skills (both me and my companies) in: business and marketing strategy, customer service, social media and insight, branding / identity, purposeful creative design and internet development, marketing communications. Oh, and high visibility vehicle graphics and markings for the emergency services and highways sector!
Nick Broom FCIM’s Experience
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Associate
Hyde Marketing Ltd
(Marketing and Advertising industry)
May 2008 — Present (1 year 7 months)
I work with Hyde Marketing providing input to their guru marketing strategies and tactical planning on how to best utilise digital marketing channels.
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Vice Chair
CIM Sussex
(Privately Held; 201-500 employees; Marketing and Advertising industry)
December 2005 — Present (4 years )
I sit on the local branch of the Chartered Institute of Marketing in a voluntary role helping create, coordinate and run a broad programme of marketing events for around 800 CIM members and a wider business audience. The team (read Committee!) of 10 or so meets through the year and we each have specific roles such as sponsorship, sales and PR. My role is to ensure the consistent and accurate delivery of the event communications and I also do the photography to record each event for posterity and more importantly, PR.
We are an ambitious bunch and have established a track record for quality events that regularly attract 100 or so delegates, encouraging networking, introductions and help promote a better understanding of marketing and its potential power in the business mix. -
Owner & Chairman
PVL UK Ltd
(Privately Held; 1-10 employees; Automotive industry)
June 2000 — Present (9 years 6 months)
I started and developed this new company from scratch with no external investment to take advantage of niche market opportunity designing and manufacturing livery and graphics for the emergency service market in 2000. The company has grown organically and built brand recognition and a solid reputation to an established position in the marketplace. We now operate from a dedicated workshop facility with 2 state of the art cutting machines equipped with ultrasonic welding equipment to handle the special nature of the materials we work with. Sooo much more to it than just sticky-back plastic!
We now service police forces, fire and ambulance services across the UK, together with highways users and convertors / specialist vehicle builders throughout the UK, Ireland and into Europe. -
Owner & Founding Director
Preview
(Privately Held; 1-10 employees; Information Technology and Services industry)
February 1994 — Present (15 years 10 months)
Preview delivers effective design solutions that work across all forms of media.
We understand the value of the brand and ensure that whatever the communications undertaking, our clients' brand values are reinforced and brought to the fore in imaginative creative executions.
Design // Web // Branding -
Chairman
Go4Fresh
(Retail industry)
March 1908 — Present (101 years 9 months)
Since investing as an angel in this startup company developing a new concept in remote retailing, my role is that of outward business strategy, including marketing, communications and brand development.
Its new, its innovative and its VERY exciting.
Watch this space!!
