
Account Manager with Clubessential, LLC.
Cincinnati Area

Account Manager with Clubessential, LLC.
Cincinnati Area
I have over three years experience as a Copywriter and Marketing Specialist. I am currently an Account Manager with Cincinnati based Clubessential, LLC., an Internet technology and service company serving the private club industry.
Sales
Account Management
Copywriting (both online and offline)
Internet Marketing
Social Technologies
XHTML and CSS experience
(Privately Held; Computer Software industry)
November 2006 — Present (3 years 1 month)
As an Account Manager at Clubessential, I:
- Lead a team of Website Application Stategists who support 220+ private club clients (e.g. Country Clubs, Athletic Clubs, etc.).
-Consult with clients on ways to achieve the best ROI from their website applications.
- Build strong, enduring client relationships that lead to customer loyalty and repeat business.
- Act as a liason between clients and our development team.
- Sell software and services to clients in my territory.
- Advise clients through consultative selling.
(Privately Held; 11-50 employees; Consumer Goods industry)
February 2006 — July 2006 (6 months)
I worked for Fathead, Inc. when the company was headquartered in Blue Ash, Ohio... Fathead was bought by Camelot Ventures and moved to Livonia, Michigan... I turned down the opportunity to be interviewed by the new owners because I was not interested in relocating to Michigan.
As the Copywriter / Marketing Assistant at Fathead, I helped develop the Fathead brand through Website copywriting and e-mail marketing campaigns. I also contributed to Fathead.com's traffic growth through tweaking the e-mail templates' layouts... which led to higher click-thru rates.
Along with my teammates in the Marketing Department, we discussed retail strategy development... specifically how to get the Fathead product into NFL and NBA pro shops, and larger retailers such as Home Depot.
I also helped write the script and provided the voice-over for the Fathead Hotline on-hold phone message.
(Privately Held; 11-50 employees; Marketing and Advertising industry)
May 2005 — February 2006 (10 months)
As the Copywriter at Infusion B-to-B, I wrote technical copy for industrial clients... drafted and proofed press releases... developed marketing communications plans for clients... crafted copy for Teradata website (division of NCR)... researched clients and competition.
(Privately Held; 1-10 employees; Real Estate industry)
May 2003 — May 2005 (2 years 1 month)
I loved my days at CAP, but my heart made me move on to the advertising world.
As the Marketing Director at CAP, I created taglines, direct mail pieces, print advertisements, and additional collateral.
I also teamed with my co-workers to write our monthly resident e-newsletter.
I developed and executed marketing campaigns and created / maintained resident database for marketing initiatives.
Bachelor of Business Administration , Marketing & Management , 1998 — 2003
Marketing, Copywriting, Advertising, Web Development, Personal Finance, Basketball, Football, Singing/Songwriting, Drawing, Traveling
Give Back Cincinnati, LinkedCincinnati