Nicholas Gan

Chief Conversation Strategist at Universal McCann

Location: Kuala Lumpur, Malaysia
Industry: Marketing and Advertising

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Nicholas Gan's Overview

Current

Chief Conversation Strategist at Universal McCann

Past

Media Sales at Nuffnang
Business Operations Manager at Framonic Technologies
Area Manager at Kumon Asia & Oceania Pte. Ltd. (Malaysia Branch)

Education

Victoria University
Sekolah Menengah Kebangsaan Seri Hartamas

Connections

225 connections

Websites

About.me/nicgan

Chief Conversation Strategist

Universal McCann

Public Company; 1001-5000 employees; IPG; Marketing and Advertising industry

November 2010 – Present (1 year 4 months) Selangor, Malaysia

Currently the Chief Conversation Strategist for Universal McCann Social Media team, planning, managing and executing social media strategies for multiple clients across a variety of industries such as Telekom Malaysia, Microsoft Malaysia, Taylor's Education Group, Johnson & Johnson and Dutch Lady.

Key Responsibilities:
- Think creatively and strategically in order to successfully develop social media plans that fit into the client overall marketing goals objectives
- Measure the impact of social media campaigns on the overall marketing efforts for clients
- Build and grow relationships with clients
- Explore new and alternative ways to leverage social media to achieve overall marketing objectives and goals
- Monitor trends in social media tools and stay up to date in all changes in the social media space
- Monitor, track and analyze all clients' social media properties
- Facilitate online conversations to make sure conversations and contents are engaging and relevant
- Integrate features that sync with Facebook, Twitter, YouTube, Google+ and other social networking platforms
- Track, monitor and analyze performance of campaigns and social media activities. Provide updates and reviews to clients at various levels to educate and inform about social media activities, policies, competition and achievements
- Monitor the continual growth of social media, including the latest case studies and best practices

Also certified as a Google Adwords Professional with a speciality in Search: https://adwords.google.com/professionals/profile/ind?id=05623231187765475345&hl=en

Media Sales

Nuffnang

Privately Held; 11-50 employees; Marketing and Advertising industry

February 2010 – November 2010 (10 months)

Responsibilities:
1) Responsible for pitching to potential clients on blog & twitter advertising campaigns and obtain more
opportunities to increase content and coverage on blogs
2) Develop and implement a comprehensive social media strategy that uses social media marketing
techniques to increase visibility and traffic of clients' brand/product.
3) Monitor trends in social networking tools and appropriately apply this knowledge (Facebook and Twitter).
4) Coordinate with bloggers for blog advertising campaigns.
5) Coordinate with Advertising Operations team to synchronize efforts for communications on campaign launches.

Business Operations Manager

Framonic Technologies

Privately Held; 1-10 employees; Computer Software industry

April 2008 – February 2010 (1 year 11 months)

Framonic Technologies is a Malaysian-based ICT Solutions Provider offering a range of world class technology platforms.

Supported by world-class leaders in the industry, FRAMONIC offers a range of product lineup for companies and home users: security software (Kaspersky Lab products – Kaspersky Anti-Virus, Kaspersky Internet Security, Kaspersky Mobile Security,
Kaspersky Small Office Security & Kaspersky Open Space Security), security appliances (GateDefender Integra & GateDefender Performa), MALAYSIA's 1st managed security services - the 1st Anti-Virus to offer protection from the cloud (Panda Cloud Protection), unified threat management (Cyberoam), unified intranet and communications servers
(IPBrick) and super WiFi solutions (Altai). All of its solutions are backed by tech support services manned by an expert team of
professionals, available at all times.

Utilizing state-of-the-art technology provided by our world class partners, FRAMONIC also provides integrated consultancy
solutions to businesses that are cost effective and comprehensive: Web Customer Relationship Management (CRM) solution
(for Sales, Marketing & Service roles in an organization).