Nelson Davis

Current

• Client Development Director at AIP Corporation

Past

• Director of Outside Field Operations and Panel Management at Informa Research Services
• Freelance at Karel Smith and Associates
• Field Director at Gazelle Global

• Field Director at Rothstein-Tauber, Inc.
• Field Director at Elrich & Lavidge
• Field Director at Kane, Parsons and Associates
• Field Director at The Ehrhart-Babic Group
• Field Director at Research in Perspective
• Assistant Field Director at Perruzi & Walzer
• Field Supervisor at Starch INRA Hooper/Roper
• Interviewer/Supervisor at Enclosed Mall Research - Ah! The beginning of my illustrious career!

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Education

• Sullivan CCC
• Long Beach High School

Recommended

46 people have recommended Nelson

Connections

500+ connections

Industry

Market Research

Websites

• Twitter - Hey! Follow me!

Nelson Davis’s Summary

29 very groovy, far out years in the fun and exciting world of Marketing Research - from Mall Interviewer to Field Director at numerous full service Market Research companies to currently the Client Development Director at AIP Corporation New York (a provider of high quality on-line panels throughout Asia).

Lots of people ask if I am a native New Yorker - Yes - grew up on Long Beach, Long Island, NY. Best place in the world for a kid in the summer! Typical day for me was going to the beach (3 blocks from home), then coming home early evening, jumping into my row boat in the canal behind my house, and going "crabbing" for blue crabs with a pole with a rope net on the end, then maybe clamming in the bay...need I say more?

Nelson Davis’s Specialties:

New Client Development, Field Department Manager/Data collection Management. Survival specialist in the Market Research Industry.

Nelson Davis’s Experience

• Client Development Director

  AIP Corporation

  (Privately Held; Market Research industry)

  May 2008 — Present (1 year 8 months)

  Since 1997, AIP has pioneered online market research in Asia. Our experience & knowledge of Internet technology & local cultures/behaviors ensures you prompt & accurate answers.
  
  Our proprietary panels are actively managed to provide the industry with high quality actionable data. We create this environment with a dedicated panel management team solely focused on the development of engaged active respondents while implementing our unique quality control standards.
  
  Combining our proprietary panels in key Asian markets with our global fieldwork experience, we efficiently & effectively expand your business capabilities to Asia & beyond, in just one stop.
  
  AIP's goal is to be your premier Web Panel PARTNER for Asia!
  
  Please add AIP to your bid list!
  
  Send all bid requests to "overseasales@asia-info" and cc me at "nelson@asia-info.com". Our costs are highly competitive & our knowledge of the Asian markets breathtaking!
  
  Visit our website at: http://www.asia-info.com/global/

• Director of Outside Field Operations and Panel Management

  Informa Research Services

  (Public Company; 201-500 employees; Market Research industry)

  January 2007 — December 2007 (1 year )

  Full service Market Research supplier focused primarily on Mystery Shopping for the financial services sector.
  
  Supervised a Field department of six Field Directors while overseeing all mystery shop projects. Company uses Prophet Management software. Personally managed mystery shop projects. Other responsibilities included costing and managing non-mystery shop projects utilizing Web, Focus Groups, Mall, IDI’s, CATI for both Qualitative and Quantitative studies, as well as growing and maintaining a proprietary panel of shoppers. Provided bid workups for sales force. Extensive day to day interaction with project and sales staff.

• Freelance

  Karel Smith and Associates

  (Privately Held; 1-10 employees; Market Research industry)

  2005 — 2006 (1 year )

  The company leverages the principles unique ability to successfully target and recruit high end Business Executives and high net worth individuals for Focus Groups and In Depth Interviews. I coordinated the recruitment and follow-through.

• Field Director

  Gazelle Global

  (Market Research industry)

  2004 — 2005 (1 year )

  Provided outside Field and Tab services for full service Market Research companies. Responsibilities included negotiating cost, hiring of data collection agencies, testing programmed questionnaires, management of all phases of data collection, problem solving, reporting day to day progress to clients, as well as the account management of projects assigned to me.
  
  Majority of projects utilized web panels for data collection, international and domestic, utilizing quantitative and qualitative methodologies for consumer goods, financial and medical/healthcare/pharmaceutical clients. Managed multi-country projects in the America’s (United States, Mexico, Brazil, Canada, etc) as well as in Eastern and Western Europe, the UK, India and various Asian Markets (China, Hong Kong, Japan, etc).

• Field Director

  Rothstein-Tauber, Inc.

  (Privately Held; 11-50 employees; Market Research industry)

  1996 — 2004 (8 years )

  Managed the Field and Production departments, as well as overseeing company’s computer infrastructure. During my tenure as Field Director, cumulatively came in under budget by approximately $500,000. Hired and trained three assistants.
  
  Managed data collection, both domestic and international, quantitative and qualitative, utilizing numerous methodologies such as Web, mall, CATI, CAPI, IDI’s, etc., covering all types of research from consumer packaged goods to finance, business-to-business, medical/health care/pharmaceutical, alcohol, tobacco, etc.
  
  Wrote instructions/created forms for each project. Hired data collection agencies, as well as independent contractors, negotiated fees, processed and approved all field invoices. Maintained company server, ran backups, and built/upgraded work stations. I was also the help desk for PC related issues.

• Field Director

  Elrich & Lavidge

  (Public Company; 201-500 employees; Market Research industry)

  1995 — 1996 (1 year )

  Most projects were quantitative, and involved packaged goods, concept tests, placement/home use tests and new product development for consumer, food and Tobacco products. Utilized all data collection methodologies available at the time, i.e.; CATI, mall, IDI’s, etc. I supervised two Assistant Field Directors.

• Field Director

  Kane, Parsons and Associates

  (Privately Held; 11-50 employees; Market Research industry)

  1989 — 1995 (6 years )

  Responsibilities included hiring field services and independent contractors for on and off site assignments working on various types of projects, quantitative and qualitative, business-to-business, financial services, educational, public opinion, social and consumer research.
  
  Approximately twenty percent of all educational and public opinion-social research projects were conducted outside the United States in Western Europe and Asia utilizing in-country independent contractors and local data collection agencies. Also maintained the company’s computer network and work stations.
  
  Responsible for finding/hiring independent interviewers to conduct interviews with students on college campuses. Negotiated fees, processed and approved field invoices. Trained and supervised an Assistant Field Director.

• Field Director

  The Ehrhart-Babic Group

  (Privately Held; 51-200 employees; Market Research industry)

  1987 — 1989 (2 years )

  Managed the Field Department for the National Retail Tracking Index (NRTI), which involved on site, in-store audits and tracking of client’s products. This was one of two major divisions which existed within the organization (the other being NABEX). Influential in computerizing the field department and automating many functions resulting in a reduction of paid overtime by 75%. Supervised an Assistant Field Director, a full time assistant and two part time employees.

• Field Director

  Research in Perspective

  (Privately Held; 11-50 employees; Market Research industry)

  1985 — 1987 (2 years )

  Responsibilities included costing projects, hiring field services, writing instructions, creating field materials, conducting on site briefings, validations, checking invoices, etc. Majority of projects were new product development, product concept tests and taste tests utilizing data collection methodologies such as mall, CATI and mail.

• Assistant Field Director

  Perruzi & Walzer

  (Privately Held; 11-50 employees; Market Research industry)

  1984 — 1985 (1 year )

  Reported directly to the Field Director. Lined up facilities, obtained costs, wrote instructions, and created field materials. Fielded and managed my assigned projects. Compiled reports for clients and checked-in/edited completed field work. Mostly consumer related studies

• Field Supervisor

  Starch INRA Hooper/Roper

  (Market Research industry)

  1983 — 1984 (1 year )

  Worked in the field department of the Roper Public Opinion Poll unit. Hired field reps, alerted field to upcoming studies, conducted briefings, assembled materials for mailings. Managed projects, processed invoices, edited completed work & performed quality control checks. The methodology for conducting the opinion polls was door to door blind interviewing, utilizing very complex sampling schemes. Also assisted in the Starch Readership department.

• Interviewer/Supervisor

  Enclosed Mall Research - Ah! The beginning of my illustrious career!

  (Market Research industry)

  1980 — 1983 (3 years )

  Unemployed - hot summer day, took a walk through the frigid Gallaria Mall. Was approached by an attractive female, asked to give my opinion for $2.
  
  I signed for the money & I recognized the manager - I shared a house with her & some other very crazed folks in the early 70s.
  
  She asked if I wanted a job as an interviewer.
  
  I said "what's that"?
  
  The rest is history.
  
  Intercepted, recruited & interviewed consumers on a wide range of projects. Trained & supervised other interviewers. Compiled reports for clients & edited completed work.
  
  After nearly 3 years, she told me it was time to leave & sent me to Starch INRA Hooper/Roper in Mammaroneck to chat with Ruth Roller, aka, the Rollinator (whom she worked with years earlier) & to meet Davie Smith, aka, the Orange Man.
  
  I remember the building - at the time, it had rats in the bathrooms & when it rained, the water gushed in from the ceilings. There were also two WW2 Italian machine guns outside.I still don't get that..

Nelson Davis’s Education

• Sullivan CCC

  Liberal Arts 1973 — 1975

  The school was horrible. All I remember about the place were it's co-ed dorms, massive alcohol and drug use among what seemed to be all the students, terribly race tensions, constant fights, horrible food, bugs, the smell from the chicken farms when they "harvested" the birds, and what seemed like an inordinate number of raids by the Lock Sheldrake Police Department.

• Long Beach High School

  1970 — 1973

  Activities and Societies:

  My experience at LBHS, now that I think about it, was nearly a mirror image of my experience at Sullivan County Community College.

Additional Information

Nelson Davis’s Websites:

• Twitter - Hey! Follow me!

Nelson Davis’s Interests:

Market Research. Dreaming about Market Research. Drawing pictures about Market Research. Singing ballads about Market Research. Cooking with Market Research. Wondering what shirt Paul Lubin is wearing today. Computers - enjoy working with & very comfortable with PC's. Self taught in building, upgrading and repairing. It’s the rare occasion when I cannot fix an ailing computer. I stay up to date with the latest developments. Truth, Justice & treating everyone fair and square. My boys (20 & 22, amazing human beings.....they will always be my babies). My incredible, amazing, beautiful fiancee, Indiana Ortiz, whom I absolutely love and adore. History & great Science Fiction. Remembering that between 1977 and 1995, I attended & survived [somehow] exactly 50 Grateful Dead shows and had the time of my life! (I have the ticket stubs and photos to prove it).

Nelson Davis’s Groups:

AMA
MRA
ACLU (yep, card carrying member - someones got to protect my right to belong to the NRA).
Natl Rifle Assn.
Amnesty Int'l (in case I get arrested in a foreign country with a gun).
AARP (like magic, the morning of my 50th b-day, I found a membership card pinned to my pajamas).
Doctors without borders (YOU should donate money to them - amazing organization!).
(The bumper stickers on my car confuse all conservatives & liberals, they kind of look, stand there, don't know what to do, then wander off.....).
The Clean Plate Club, member since March, 1961 (Nana made me join, something about "think of all the starving children in Europe").
The Laurelton Boys, 1971-1973 - myself & about a dozen buddies used to hang out at the Laurel Theater in Long Beach, Long Island, and ask each other (for hours) "what do you want to do? I don't know, what do you want to do?" Little did I know, this would create the foundation for my career in Market Research many years later......

•    Arbita CyberSleuths
•    Executive Suite
•    Market research knowledge forum
•    Next Gen Market Research (NGMR) - The Best MR Networking Group on the Web!
•    Marketing Research Association
•    Market Research Global Alliance (MRGA)
•    Market Research
•    China Networking Group
•    The Internet Marketing Conference (IMC) Group
•    Leading International Open Networkers (LION)
•    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
•    Asia NetWork
•    The Market Research Event
•    Pharmaceutical Marketing Research Group (PMRG)
•    Media Professionals Worldwide
•    Market Research Professionals
•    Consumer Insights Interest Group
•    Market Research Forum
•    CASRO (The Council of American Survey Research Organizations)
•    Asia Marketing Research
•    Foundation for Transparency in Offshoring (FTO)
•    AIP Corporation
•    Pharma and Biotech Market Research
•    Online MR
•    Market Research Marketing Professionals Group
•    Asia Pacific Market Intelligence Professionals
•    IPMS International Plastic Modelers' Society
•    The Quantitative Market Research Forum
•    The Qualitative Market Research Forum
•    Market Research in Vietnam - Cambodia - Laos
•    Market Research Africa
•    Market Research Online Communities
•    Market Research Sales Professionals
•    Video Game Research
•    Market Research Field Directors/Field Management Pros/Data Collection Vets/On-line & Off-line
•    Market Research Bulletin
•    i-Panels
•    AIMRI - Official Group
•    Market Research Outsourcing
•    Global Field Research Network
•    Research Methods
•    The Research Club
•    "mPanels" - Mobile Panels
•    MR STREET
•    BRIC Panels!!!
•    Online Research- Middle East
•    Pharma Field Research vendors
•    CASRO Members
•    Online Data Collection Group
•    Jeeran Research
•    MRB Quantitative Analysis Forum

Nelson Davis’s Honors:

The pretentious "He survived his Sons Teenage Years" award, June, 2005.

Plastic Model Diorama, 2nd place, Tamiya 1/25 scale "Panther tank in repair shop", 1971, Krueger's Toy Shop, White Plains, NY.

1st place award for "Being able to laugh very loudly at myself, even after 29 years in the Market Research industry", New York, NY., December, 2008.

Winner of the "Cleanest, gosh darn Plate we've ever seen" 1st place, Clean Plate Club, Long Island Chapter, NY., April, 1961.

Nelson Davis’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch