Natalia Nenadovit

Natalia Nenadovit

Regional Digital Manager [Latam] at CREATA

Argentina

Current
  • Regional Digital Manager - Latam at Creata
Past
  • Digital Marketing Manager at SV+ (Sterman+Viggiano)
  • Coordinator, Content & Business Development at 2Ergo Americas (Ex Proteus)
  • Consultant Services Manager at E-volution - Digital Marketing
  • New Business Manager at Communicom - Direct & Interactive Marketing
Education
  • Universidad del Salvador
  • Universidad de 'San Andrés'
  • Universidad de Ciencias Empresariales y Sociales
  • St. Trinnean's School
Connections
364 connections
Industry
Internet
Websites

Natalia Nenadovit’s Summary

Marketing communications experience focused in Regional Digital Business for multinational companies.

Natalia Nenadovit’s Specialties:

Digital Marketing (Web / Mobile / New Media) for Latin America and US Hispanic markets. Web 2.0. Media Planning. Online and Offline integration strategy. Business Consulting & Development. Start-up & Joint Ventures’ operations. Management of regional teams (Marketing, Project Management, Creativity, Design, IT, R&D, QA). Creative background.


Natalia Nenadovit’s Experience

  • Regional Digital Manager - Latam

    Creata

    (Privately Held; Marketing and Advertising industry)

    September 2008Present (11 months)

    About CREATA:

    At a glance...
    Founded in 1973
    17 offices in 11 countries on 5 continents
    Over 480 employees > 50% work in ideas
    Over 30 global partners
    Fully integrated marketing services specialized in KIDS & FAMILIES
    Over 1.6 billion premiums produced in 2007
    Distribution to 120 countries

    Creata is a full-service agency with international
    experience working across different media, channels and
    markets. Our clients include internationally renowned
    brands such as Disney, Kellogg’s, McDonald’s and Nestlé.
    We deliver mind-awakening concepts to launch
    campaigns, unlock new markets, generate customer
    loyalty and invigorate brand spirit.

    - CREATA DIGITAL & COMMUNICATION
    - CREATA PROMOTION
    - CREATA BRAND
    - CREATA RETAIL
    - CREATA CATALOG
    - CREATA SUPPLY CHAIN

    Enter our world... www.creata.com

  • Digital Marketing Manager

    SV+ (Sterman+Viggiano)

    (Marketing and Advertising industry)

    December 2007August 2008 (9 months)

    About SV+:
    Agencia de publicidad con amplia experiencia en comunicación estratégica, especializada en generar un alto valor de imagen a las marcas de sus clientes dentro de sus respectivos mercados.
    Su metodología de trabajo exige analizar profundamente cuál es el estilo de negocio de cada cliente, para comprender su filosofía y funcionamiento e identificar la ventaja diferencial a comunicar. A partir de esta premisa desarrolla proyectos integrales de comunicación que abarcan todas las herramientas y tecnologías complementándolas y potenciándolas entre sí: Publicidad / Marketing Digital (Web & Mobile) / Imagen Corporativa / Naming and Branding / Packaging / Marketing Directo / BTL / Planificación y compra de medios / Eventos y Promociones.

  • Coordinator, Content & Business Development

    2Ergo Americas (Ex Proteus)

    (Public Company; 51-200 employees; Telecommunications industry)

    September 2007December 2007 (4 months)

    About 2Ergo Americas (Ex Proteus):
    2Ergo is a leading provider of mobile marketing products and solutions with deep carrier connectivity around the globe. From SMS messaging campaigns to informational mobile sites to entertainment content storefronts, its products help companies create innovative marketing initiatives, drive additional revenue and build their brands.
    It delivers to all the major mobile operators in the United States, and it leads the market in Latin America, reaching more than 100 million subscribers in that region. Through its relationship with 2ergo in the U.K., its reach is extended into Europe and beyond.
    Its client list contains some of the biggest names in media and entertainment, including FOX, HBO, Disney, Universal Studios, ABC, National Geographic, Scripps Networks and The Washington Post, as well as large corporations such as AT&T, MasterCard, Motorola, Volvo and Hasbro.

  • Consultant Services Manager

    E-volution - Digital Marketing

    (Internet industry)

    July 2005September 2007 (2 years 3 months)

    About E-volution:
    E-volution is the leading Digital Marketing Agency in Latin America & US Hipanic Markets. Its multidisciplinary staff has more than 10 years of experience in satisfying the needs for complex Web operations for customers such as Arcor, A&E Mundo, Coca-Cola / Fanta / Sprite, The Walt Disney Company Latam, ESPN Mx, Hewlett Packard, History Channel, L´oréal, Microsoft, Paulina Rubio, Peugeot MX, Procter & Gamble, Santander, Sony, Televisa, Universal Music.
    It develops strategies that contribute to optimize the efficiency of brand`s marketing communication and expand their contacts database.
    It provides marketing solutions that seek the convertion of prospects into customers and improve retention and loyalty rates.
    It is the first ISO 9001:2000 certified digital marketing agency in Latin America.

  • New Business Manager

    Communicom - Direct & Interactive Marketing

    (Privately Held; 201-500 employees; Marketing and Advertising industry)

    January 2002June 2005 (3 years 6 months)

    Main Responsability:
    Generate new MARKETING & ADVERTISING businesses for clients and prospects.

    Core Business:
    Customer Relationship Marketing Strategies based on Interactive & Digital Marketing, Direct Marketing, Telemarketing, Promotional Events, Loyalty Programs, Alliances.

    Companies worked for:
    Automóvil Club Argentino, ACDelco – General Motors, ACE Seguros, Banco Patagonia, Banco Hipotecario, Call Shopping, Correo Andreani, Daimler Chrysler Argentina, Direct Pharma, Fundación Hermanos Maristas, Kuiver – Grimoldi, La Caja de Ahorro y Seguro, Lloyds Bank, Universidad Austral, Universidad del Salvador, Essen Aluminio, Hogar Israelita Argentino, Reader´s Digest Arg., Rev. Imagen, Shell, Siemens, Travelpass, Sessa Editores.


Natalia Nenadovit’s Education

  • Universidad del Salvador

    E-business Management , E-business , 20062006

  • Universidad de 'San Andrés'

    Master , Interactive & Direct Marketing , 20042004

  • Universidad de Ciencias Empresariales y Sociales

    Marketing 19962000

  • St. Trinnean's School

    High School , 19861990


Additional Information

Natalia Nenadovit’s Websites:

Natalia Nenadovit’s Groups:

AMDIA (Asociación de Marketing Directo e Interactivo de Argentina) / Jurado Premios AMDIA 2005

ALMADI (Asociación Latinoamericana de Marketing Directo e Interactivo)

ICEMD (Instituto de Comercio Electrónico y Marketing Directo - España)

  •    UNICEF Support
  •    Linked.ar
  •    eMarketing Association Network
  •    Interactive Advertising Bureau Committee Group
  •    kids marketing
  •    IAB BRASIL
  •    Revedia Group - Internet Retailer, Interactive Media, Online Brand Marketing Professionals Only.
  •    Friends of Disney
  •    Entertainment Industry
  •    Licensees/ Licensors
  •    Make-A-Wish
  •    Online Marketing Latam
  •    Children and Youth Marketing
  •    Youth Marketing Professionals Group
  •    Kids Marketing Professionals Group
  •    "Kids Safety in the Digital Worlds" Network
  •    IAB Chile
  •    Oportunidades Laborales en Argentina
  •    F+ E Ferias y Exposiciones
  •    KID Toyology (Super Group)
  •    Kids Marketing
  •    Managers.ar
  •    AMDIA - Asociación de Marketing Directo e Interactivo de Argentina

Natalia Nenadovit’s Honors:

EL OJO DE IBEROAMÉRICA 07:
Shortlist Interactivo / Disney / La familia del futuro Advergame
AMAUTA 07:
Plata: Website / Disney / La familia del futuro
Oro: RichMedia / Disney / MSN Piratas del Caribe 3
Plata: RichMedia / Disney / La Familia del futuro
Bronce: RichMedia / Disney / Cars
Oro + Creatividad: Integral / Sprite Mx / Marcha de la verdad
Plata: Integral / Fanta Mx / Challenge 07
Bronce: Integral / Coca-Cola Mx / La camiseta eres tú
AMDIA 07:
Oro: RichMedia / Disney / MSN Piratas del Caribe 3
Plata: RichMedia / Disney / La familia del futuro Advergame
Bronce: RichMedia / Disney / La familia del futuro
Plata: Integral / Sprite Mx / Marcha de la verdad
Bronce: Integral / Fanta Mx / Challenge 07
AMAUTA 06:
Oro: Integral / Peugeot Mx / 206 X-Box
Plata: E-mail mkt / Sprite Mx / Sprite Radio
AMDIA 06:
Plata: Integral / Fanta Mx / Guionista – Fanta Bamboocha
Bronce: Integral / Peugeot Mx / 206 X-Box
AMAUTA 05:
Plata: E-mail Mkt / Sprite Mx / Sprite Radio


Natalia Nenadovit’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
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  • reference requests
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