Online Coordinator at Fox Latin American Channels
Argentina
Online Coordinator at Fox Latin American Channels
Argentina
MAIN ACHIEVEMENTS
Online Product’s Traffic increased in 150% in two years.
Online Product’s revenue increased in 250% in three years.
EXPERIENCE
Development and Implementation of the Strategic Plan for the Online Products.
Development of tools and materials for Sales Teams in charge of direct clients and agencies.
Training, follow-up and support of Sales Force.
Detection and proposition of sales opportunities for the product.
Analysis of Indicators and Competition.
Communication and promotion: sponsored links / results, display ads, events, e-mail marketing, campaigns of use and affiliation.
Project Leader, coordination of multidisciplinary teams (Development, Design, Advertising, outsourced suppliers, etc.) from planning to implementation
Planning and follow-up of communication actions, sales policies and offers.
Functionality Analyst, final approval of applications to implement in products
Online product development, deep knowledgse of online marketing and advertising.
(Public Company; 201-500 employees; Media Production industry)
September 2007 — Present (9 months)
Product Coordinator: Creative development and coordination of online AdSales strategies for advertisers. Follow-up and implementation of cross-media advertising solutions.
(Privately Held; 51-200 employees; Internet industry)
July 2007 — August 2007 (2 months)
Project Manager at E-volution. Creative proposal, planning and follow-up of interactive developments for The Walt Disney Company Latin America and Coca-Cola (Mx).
(Privately Held; 201-500 employees; Online Media industry)
October 2002 — June 2007 (4 years 9 months)
Product development. Project Leader. Metric analysis. Site optimization. Sales team training and support.
(Privately Held; 201-500 employees; Online Media industry)
September 2001 — September 2002 (1 year 1 month)
Postgraduate - Marketing Intensive Program, Marketing, 2005 — 2005
Sworn English Translator, English, 1997 — 2001
Internet, online advertising, search, communication, technology.
Interactive Advertising Bureau (IAB) www.iabargentina.com.ar, Barcamp Bs As, UTDT
2007: “Lápiz de Plata Digital” organized by Editorial Dossier for the campaign “Vamos por Más”
2006: “Lápiz de Bronce Digital” organized by Editorial Dossier for the campaign “Yellow Holidays”
2005: Mate.ar Award, best web site, Tourism category for the website of Agenda Turismo.